Solisā 2015 bestselling book āX: The Experience When Business Meets Designā is touted in an article (by Kelvin Claveria) about an April 2019 Vision Critical webinar called āThe Customer Experience Revolution.ā Though the headline says, āWhy people are raving about X, the new book from Brian Solis,ā: the article starts with a mention of the seminar, in which Solis shared concepts and insight taken from the book. Nick Stein, senior VP of marketing at Vision Critical, joined Solis in the…
Brian Solis Mentioned Among Other Luminaries In CMSWire Article About LinkedInās Dominance of SXSW 2019
Solis and āLifescaleā received prominent mention among other high-profile presenters at SXSW 2019 in a CMSWire article by Brian Wallace about how LinkedIn dominated the event this year. After launching the piece discussing the popularity of The LinkedIn Studio, the author writes: āAmong the presenters were analyst Brian Solis, social media strategist Goldie Chan and actress and producer Mindy Kaling. Chan, who is known on LinkedIn for her brand management insights, talked about managing your brandās online reputation. Solis, who…
Brian Solis Is Mentioned In A Forbes Article on the ROBO (Research Online, Buy Offline) Economy
Solis received a mention in a Forbes article by contributor Jia Wertz entitled, āAuthentic Salesmanship Is Key to Success in the Research Online, Buy Offline (ROBO) Economy. The ROBO economy is a trend in consumer purchasing behavior where they research online reviews prior to making any in-store purchases. 56% of online shoppers read online reviews before buying. Towards the end of a section of the article called āAccess to Information,ā Wertz writes, āSwiping or tapping to the nearest competitor…
Attention is a Currency: When it Comes to Digital Distractions, We are Spending More Than We can Afford
“Our attention is traded as a commodity. The more of it we spend on any given platform or vice, the more hosts can sell it for.” 🤳 This was a hard message to take to a massive event rooted in the very platforms at the center of so much disruption. But, the more we know (and embrace) the devastating effects of the dark side (and underbelly) of Ā social media and digital distractions,Ā the more we can take control. We can then…
BRIAN SOLIS BECOMES A VOICE IN AWAKENING
In addition to ending the stress and burnout epidemic in Americaās corporate culture, one of Thrive Globalās missions is to create a healthier relationship with technology. To that end, Solis was interviewed about Lifescale for the platform by David Hoffmeister, a modern day mystic, teacher of āA Course in Miraclesā and author of āThis Moment is Your Miracle.ā In the piece, Solis shares the key message that weāre all susceptible to productivity-crushing digital distraction. He also offers three top lessons…
Brian Solisā SXSW 2019 Lifescale Launch Party Praised on NICKSAV Film & Music Show Podcast
Solisā launch party for Lifescale at SXSW 2019 was singled out for special praise on podcaster Nick Savidesā NICKSAV Film & Music Show (nicksav.show) covering the festival. On an episode called “Notable, Films Music and Experiences,” Savides says that Solisā earnest presentation helped him center himself and be present amidst an even that can be full of chaos, distractions and the feeling of having to rush off to the next event. The host was impressed by Solisā philosophy of taking…
How To Avoid Distractions as Marketer
Social Media Examiner, known as the worldās largest social media marketing resource, interviewed Solis upon the release of Lifescale: How to Live a More Creative, Productive and Happy Life. Writer Michael Stelzner poses these essential questions to start the comprehensive piece about how our life of distractions and social media addictions plays into digital marketing: Ā Does social media distract you from work and life? Wondering how to stay focused despite online interruptions? The topics he and Solis explore include: Understanding…
TopRank Marketing Highlights Points from Solis’ Session at Social Media Marketing World 2019.
TopRank Marketing, a first-choice digital marketing agency for major brands, shared a point by point summary of Solisā thoughts on digital distraction and business from his session at Social Media Marketing World 2019. Key points: Solis isnāt suggesting that we stop using technology, heās just suggesting we use it in a different way ā for creativity rather than simply productivity. Getting over our digital distractions boils down to one thing ā awareness. If weāre aware of…
The Past, Present and Future of Social Media – How We Fell to the Dark Side and Why the Force is with Us
It was 2017 when I failed to deliver what would have been my eighth book. At the time, I was approaching the two year anniversary of the release of my previous work,Ā X: The Experience When Business Meets Design. I was feeling the pressure to deliver. At the same time, my goal was to amplify my reach as an author, speaker and also as an authentic voice in a sea rife with other brilliant minds and more so, exceptional marketers. But,…
Brian Solis Gets Two Key Mentions in WebProNews ā5 Takeaways From SXSW 2019ā Article
Solis merited two important mentions in WebProNews summary coverage of SXSW 2019. In an article by Brian Wallace entitled ā5 Takeaways from SXSW 2019,ā he is mentioned first in the #1 section, āLinkedIn went way bigger than last year.ā Wallace writes, āThere were multiple stations for a series of creator speeches that included Brian Solis and his new book Lifescaleā¦ā Solis is also referred to in the #4 section entitled āThe Mercedes TechSet Lounge is SXSWās best kept secret. Wallace…
