Studying the impact of innovation on business and society

Brian Solis’ SXSW 2019 Lifescale Launch Party Praised on NICKSAV Film & Music Show Podcast

Brian Solis’ SXSW 2019 Lifescale Launch Party Praised on NICKSAV Film & Music Show Podcast

Solis’ launch party for Lifescale at SXSW 2019 was singled out for special praise on podcaster Nick Savides’ NICKSAV Film & Music Show (nicksav.show) covering the festival. On an episode called “Notable, Films Music and Experiences,” Savides says that Solis’ earnest presentation helped him center himself and be present amidst an even that can be full of chaos, distractions and the feeling of having to rush off to the next event. The host was impressed by Solis’ philosophy of taking…

How To Avoid Distractions as Marketer

How To Avoid Distractions as Marketer

Social Media Examiner, known as the world’s largest social media marketing resource, interviewed Solis upon the release of Lifescale: How to Live a More Creative, Productive and Happy Life. Writer Michael Stelzner poses these essential questions to start the comprehensive piece about how our life of distractions and social media addictions plays into digital marketing:  Does social media distract you from work and life? Wondering how to stay focused despite online interruptions? The topics he and Solis explore include: Understanding…

TopRank Marketing Highlights Points from Solis’ Session at Social Media Marketing World 2019.

TopRank Marketing Highlights Points from Solis’ Session at Social Media Marketing World 2019.

  TopRank Marketing, a first-choice digital marketing agency for major brands, shared a point by point summary of Solis’ thoughts on digital distraction and business from his session at Social Media Marketing World 2019.   Key points:   Solis isn’t suggesting that we stop using technology, he’s just suggesting we use it in a different way – for creativity rather than simply productivity.   Getting over our digital distractions boils down to one thing – awareness. If we’re aware of…

The Past, Present and Future of Social Media – How We Fell to the Dark Side and Why the Force is with Us

The Past, Present and Future of Social Media – How We Fell to the Dark Side and Why the Force is with Us

It was 2017 when I failed to deliver what would have been my eighth book. At the time, I was approaching the two year anniversary of the release of my previous work, X: The Experience When Business Meets Design. I was feeling the pressure to deliver. At the same time, my goal was to amplify my reach as an author, speaker and also as an authentic voice in a sea rife with other brilliant minds and more so, exceptional marketers. But,…

Brian Solis Gets Two Key Mentions in WebProNews “5 Takeaways From SXSW 2019” Article

Brian Solis Gets Two Key Mentions in WebProNews “5 Takeaways From SXSW 2019” Article

Solis merited two important mentions in WebProNews summary coverage of SXSW 2019. In an article by Brian Wallace entitled “5 Takeaways from SXSW 2019,” he is mentioned first in the #1 section, “LinkedIn went way bigger than last year.” Wallace writes, “There were multiple stations for a series of creator speeches that included Brian Solis and his new book Lifescale
” Solis is also referred to in the #4 section entitled “The Mercedes TechSet Lounge is SXSW’s best kept secret. Wallace…

Grin Names Solis One of Nine Leading Speakers Who Can Help You Boost Your Influencer Network

Grin Names Solis One of Nine Leading Speakers Who Can Help You Boost Your Influencer Network

  In an article about the art of public speaking, Brandon Brown, CEO of Grin, chose Solis as one of nine public speakers from the digital marketing domain “who make public speaking seem like an easy task.” The goal of the curated list is to help people understand how these experts can boost their influencer network. Solis is described in his entry as “a leading keynote speaker for digital marketing events globally. He speaks at conferences, summits and corporate events.”…

Brian Solis Is Quoted In A TechCentral Article On The Tech Industries Current Investment Priorities

Brian Solis Is Quoted In A TechCentral Article On The Tech Industries Current Investment Priorities

Solis is quoted extensively at the top of an expansive article on the tech industry’s current investment priorities (“Tech’s Investment Priorities”) by Alex Meehan of TechCentral.ie, Ireland’s Technology News Resource. Meehan draws on Solis’ input to support his belief that the traditional walls between IT and other parts of the business are dissolving and technology is continuing to impact more and more processes outside its traditional bunker. Solis says, “Chief executive officers are taking more ownership of digital transformation for…

Diginomica Debates Digital Transformation With Brian Solis: Is The Term Losing Its Meaning?

Diginomica Debates Digital Transformation With Brian Solis: Is The Term Losing Its Meaning?

Diginomica co-founder Jon Reed digs into Solis’s annual report on digital transformation and questions if the term has become bloated and meaningless. Reed asked Solis, “What is sticking to the wall when we peel back the digital transformation hype? What is different this time around? Or is this just change management in a different garb?” to which Solis gamely replied, “I’m the first to say that “digital transformation” as a buzzword has reached eye-roll status. It is indeed a catch-all…

Why Innovation Is Key To Engaging “Generation C”

Why Innovation Is Key To Engaging “Generation C”

Retail TouchPoints (RTP), the premiere online publishing network for retail executives, conducted an exclusive Q&A with Solis before he delivered a keynote address titled “From Iteration to Innovation: How Top Brands Are Surviving and Thriving in Digital Darwinism” at the 2019 Retail Innovation Conference. Believing that using smartphones “rewires your brain to essentially move faster, makes you a lot less patient, and has created a lot of ‘accidental narcissism,” Solis revealed why it’s so vital for retailers to keep up…

Mount Bonnell Media Interviews Brian Solis at SXSW 2019

Mount Bonnell Media Interviews Brian Solis at SXSW 2019

An interviewer from Mount Bonnell Media serendipitously ran into Solis at SXSW 2019 and this encounter soon led to a brief but impactful interview about the inspiration for Lifescale. Solis introduces himself and explains that he’s helped launch over a thousand startups and had three startups of his own in addition to his research career. He then discusses the distractions inherent in the world of social media and messaging apps. He says, “We think we’re getting a lot done, but…

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