Serena Saito at Bloomberg is taking a unique point of view on the #UBERGATE controversy by looking into the pros and cons of UBER hiring a senior executive such as Facebook’s Sheryl Sandberg or Google’s Eric Schmidt. Saito contacted Shawn Carolan, a partner at Menlo Ventures, Paolo Parigi, an assistant professor in sociology at Stanford University, as well as Brian Solis. “Uber has earned some frat culture publicity, and could benefit from hiring a woman on the board or an…
CNBC: Uber’s PR missteps aren’t hurting business … yet
David Paul Morris | Bloomberg | Getty Images CNBC’s Cadie Thompson went behind the emotionally charged #UBERGATE to understand the effect of senior vice president Emil Michael’s gaffe about “digging up dirt” on journalists with an opposing point of view. Thompson interviewed a series of experts tracking the situation including Brian Solis. Here’s an excerpt… Uber is in hot water with the media again, and it could be a tipping point of sorts for the company. The ride-sharing app’s latest…
The Top 100 Entrepreneur Blogs
BrianSolis.com comes in at number 27! Via Jerry Cox, write for The New York Times. See the full list here.
TheStreet: Kim Kardashian Didn’t Break the Internet, But She Did Set a New Benchmark
Jenn Van Grove writing for TheStreet set out to understand the economic impact of Kim Kardashian’s now infamous Paper magazine cover. To do so, Van Grove also needed to make sense of media and popular culture to find the reasons behind the stunt. To do so, she spoke with digital analyst and anthropologist Brian Solis who shared his unfiltered thoughts on the subject. The article is now live here. “You know we live on planet earth when #CometLanding and #KimKardashian…
BizBash: Brian Solis on the Future of Events in a Connected Society
Brian Solis, a digital analyst and futurist, delivered the keynote address at the annual Elevate New York conference organized by BizBash and Eventbrite for event strategists. The BizBash editorial team covered the event and just published a summary of Brian’s presentation (video below). As the BizBash team surmised, Brian believes that event and meeting professionals are primed to become experience architects and, when it comes to technology, shouldn’t think digital first, but rather experience first. From BizBash: The rapid rate…
Business Insider: The 30 Best People In Advertising To Follow On Twitter
Business Insider’s Lara O’Reilly assembled a must-follow list of the 30 best people in advertising to follow on Twitter. Brian Solis came in at number 24. Here’s an excerpt: Almost every major brand harnesses Twitter to share news and build up a dialog with their customers. But, surprisingly, very few of the people behind those brands — the marketing teams, agency executives and creators of the tech that power digital advertising — use Twitter in the same way for themselves….
BizTech: 50 Must-Read IT Blogs 2014
Ricky Ribeiro over at BizTech Magazine assembled the 50 must-read IT blogs for 2014. Based on input from readers and also the editorial team, Brian Solis has once again made the list.
FOX Business: Google Takes Aim at Hollywood Studio Model with YouTube
Robert Gray (@robertdgray) of FOXBusiness covered the rise of YouTube Spaces and Google’s investments in creating real world communities of aspiring Youtubers. Robert spoke with Brian Solis to get his perspective on the reasons behind the story… Google is trying to create “space” between its market leading YouTube video sharing platform and its competitors by disrupting the Hollywood studio model. “The content is what keeps people coming back (to watch more YouTube videos),” says Brian Solis, digital analyst and author,…
Brian Solis on Digital Transformation
Gloria Lombardi of Simply Communicate caught up with Principal Analyst at Altimeter Group Brian Solis, to learn what organizations are doing to adapt to the 21st Century. In this exclusive interview we also discuss about their recently announced partnership with Capgemini Consulting. Gloria Lombardi: Digital Transformation. What does it involve? And, which companies are doing well? Brian Solis: In our report “Why and How Companies are Investing in New Business Models to Lead Digital Customer Experiences” we analyzed some of…
ClickZ: Brian Solis and the A.R.T. of Engagement
In this exclusive video interview with ClickZ following his keynote, Altimeter Group’s Brian Solis shares the importance of experience in each of the four moments of truth and explains how the “A.R.T.” of engagement can change marketing. Companies need to rethink their business models and focus on the customer experience, journey, and relationships that they nurture, said Brian Solis, author, futurist, and principal analyst at Altimeter Group, at his opening keynote at ClickZ Live Chicago this week. “Businesses are no…
