TechRepublic’s Karen Roby talked with analyst Brian Solis about the impact of COVID-19 on digital transformation. The following is an edited transcript of their conversation. Karen Roby: Brian, you’ve added a new title, which I think is really interesting, we can talk a little bit about, global innovation evangelist for Salesforce. What does that mean? Brian Solis: It means that I have to look at all of the trends happening in the market and essentially try to make sense of…
Salesforce Live Australia & New Zealand: The Future of Customer Experience, in the Age of Generation Novel
Please join me today at Salesforce Live Australia & New Zealand, April 22, 11:32-11:55am Sydney Time. The Future of Customer Experience, in the Age of ‘Generation Novel’ – Link The New Normal is for everyone else. The Next Normal is where everyone is racing. But not you. This rare Ctrl-Alt-Del moment is both a disruption and a gift. For the last 20 years, the world was changing because of digital. Now, the world has changed and it’s not going back….
TELUS International Studios: The Novel Economy and Gen N
Via Telus International On this episode of TELUS International Studios, we’re joined by Brian Solis, Global Innovation Evangelist at Salesforce. Brian wears many other hats as a digital anthropologist, author, and keynote speaker, so there’s no shortage of insights he has to share. From how the pandemic has changed our relationship with technology, accelerated fear and anxiety, to the stress this time has had on the economy, and what it all means for your company. Brian identifies this time as…
Customer Service in 2021 and Beyond: Salesforce Study Reveals the Pandemic’s Lasting Impact
Source: Salesforce News & Insights As the serial crises of 2020 redefine customer engagement, customer service leaders are transforming their operations, accelerating digital transformation, and overhauling their workforce management strategies. That’s according to Salesforce’s fourth State of Service research report, released today, which provides a snapshot of the priorities, challenges, and trajectories of customer service teams around the world. This edition is based on Salesforce’s largest and most global survey of customer service agents, decision makers, mobile workers, and dispatchers:…
5 Things to Know About The Rapid Acceleration of Digital Health
Following the conversation at SXSW 2021, “The Path Forward to Healthcare Innovation and Digital Transformation,” Real Chemistry published important research (and an infographic), to spotlight, “5 Things to Know About the Rapid Acceleration of Digital Health.” The study was published by Jo Ann Saitta, Global Chief Digital Officer and Manoj Narayanan, Chief Technology Officer, Real Chemistry Abstract A silver lining from the COVID-19 global pandemic is the rapid acceleration of digital health and telemedicine. In early 2021, Real Chemistry set out to…
El coste de no hacer nada por Lluís Altés en El Español
En El Español por Lluís Altés Probablemente todos hemos oído alguna vez aquello de ‘If it ain’t broke, don’t fix it’ (“Si no está roto, no lo arregles”). Se le atribuye a Bert Lance, miembro del gabinete de Jimmy Carter, la popularización del mismo en 1977. Incluso hay quien dice que se convirtió en una fuente de inspiración para los antiactivistas, esas personas que creen que lo mejor es no hacer nada y no se dan cuenta de que así…
The Future of Work: New Salesforce Research Reveals How Organizations Should Work in a Post-Pandemic Economy
Salesforce published its first data-driven “Global Stakeholder Series: Future of Work, Now” research visualized using Tableau. The research explores how the COVID-19 pandemic is shaping people’s attitudes about current work environments and their perceptions on the future of work. Employees now expect their employers to employ strategies for positive, long-term change. This research is meant to provide insights into where organizations can reimagine the future of work, now. Research Highlights Working from anywhere is the new norm, but more access to…
The Agency Review: The Year in (The Agency) Review
Tom Cunniff lists” X: The Experience When Business Meets Design” by Brian Solis as one of his best loved books of 2016.
Relevance is in the Eye of the Beholder; The Same is True for Experience
For industries to stay competitive in today’s online economy, they need to use artificial intelligence (AI) to offer personalized recommendations and experiences to survive and win. In a recent Coveo survey of nearly 200 US consumers, respondents reveal how markets are falling short. For e-commerce, 9 out of 10 customers expect their online shopping experience to be better than in store, and half of them already face dissatisfaction. And, 50% of customers say they sometimes or always have a problem when shopping online….
Culture 2.0: Why a Digital Culture is a Competitive Advantage
Ah, the days when we could travel for to conferences. I’d like to share one fond memory with you because this topic is only more relevant in a post-pandemic world. I was invited to give a keynote presentation at Social Business Forum X in Milan. The theme of the presentation was the importance of building a digital culture to compete in an era of “digital Darwinism.” At the center of it, is not technology, it’s a renewed human-centered approach to employee…
