Riceviamo e pubblichiamo integralmente un articolo a cura di Brian Solis, head of global innovation di ServiceNow, Industria Italiana La rivoluzione dellâintelligenza artificiale non è solo un altro capitolo della storia della tecnologia, ma lâinizio di una storia completamente nuova. Una storia in cui le aziende possono reimmaginare ciò che è possibile, ripensare la creazione di valore per un mercato in evoluzione e rimodellare il proprio futuro insieme a clienti e dipendenti. In un mondo in cui la disruption sembra…
The Future Belongs to Those Who See AI as a Partner, Not a Threat
They call him the Godfather of AI. Geoffrey Hinton spent his life building the foundation for artificial intelligence. But today, heâs sounding the alarm. In a recent conversation with Steven Bartlett, Hinton didnât hold back: AI is evolving faster than most people, companies, or governments can comprehend. Itâs not just coming for routine jobs. Itâs coming for ours…the cognitive, creative, and strategic roles we thought were safe. But hereâs the truth: AI doesnât have to replace you. You can evolve…
Keynote: Innovation Starts Where Certainty Ends
💡 The light bulb wasn’t the result of better candles. Think about that. Innovation rarely comes from perfecting the past, it comes from experimenting forward and eventually jumping to the next curve. In this short video, I share the story of how true innovation requires moving beyond what works to chase what could be. Itâs uncomfortable. Itâs risky. But itâs necessary. Iteration is safe, but finite. Innovation is bold, but risky. The future wonât come from enhancing what we already know. The future will come…
Harvard Business Review: Train Your Brain to Work Creatively with Gen AI by Brian Solis
Harvard Business Review featured a highly popular article by Brian Solis, “Train Your Brain to Work Creatively with Gen AI.” Summary: When most people prompt generative AI, they do so within the paradigm of how they think about what could or should come next. For example, when searching Google, users may ask a question, search for the best Thai restaurant ânear me,â or insert specific criteria based on filtered output, such as âbest downhill mountain bike for intermediate riders.â That…
Harvard Business Review Italia: Innovare con lâIA: una sfida allâapproccio âbusiness as usualâ
HBR Italy published an insightful article by Brian Solis that explores the imperative for AI Business Transformation. Ă giunta lâora di sfruttare lâintelligenza artificiale per lanciare lâazienda verso nuovi orizzonti e la dicotomia tra continuitĂ e cambiamento ne detterĂ il passo e la direzione. Quale sarĂ il ruolo dellâIA e dellâIA generativa nelle aziende? Come adottarle in modo sicuro ed etico? Cosa significa time-to-value? Queste le domande che si pongono i dirigenti. Dâaltro canto, però, non si chiedono come lâIA…
Integrated Systems Europe: Embracing AI Without Fear – A Summary of the Opening Keynote by Brian Solis
The opening keynote at ISE 2025 by Brian Solis was featured in the Integrated Systems Europe Daily along with the panel he participated in following his talk. To banish anxiety from a future completely reshaped by AI, itâs important to create new relevance rather than extending yesterdayâs, according to digital analyst, author and visionary Brian Solis. He urged people to allow themselves to be disrupted, and to look at AI not with the limitations of an expert, but with the…
Brian Solis Keynote: Reimagining Retail in an AI-Forward World
Originally posted at RetailSpaces At RetailSpaces, futurist and digital anthropologist Brian Solis took the stage to deliver a message that cut through the noise of AI and tech trends. While generative AI is reshaping the retail landscape, Solis reminded the audience of a timeless truth: the heart of innovation is understanding people. The Consumer at the Center Solisâs work as a digital anthropologist focuses on how technology transforms behaviorsânot just for consumers but also for employees. âWe spend so much…
From Art to Innovation: The Hidden Connection Between Picasso, Steve Jobs, and Apple
In December 1945 â January 1946, Picasso created âLe Taureauâ or âThe Bullâ, a series of 11 stone prints that painstakingly explored the purest essence of a bull. With each successive print, a bull is simplified and abstracted. It is considered as an iconic representation of absolute simplicity. In 2008, Steve Jobs set out to teach employees at Apple this philosophy. âYou have to deeply understand the essence of a product in order to be able to get rid of…
Andrew Keen and Brian Solis discuss how to reshape the future before it reshapes us
Andrew Keen and I have been friends for the better part of almost two decades. We’ve crosses paths many times during the shift from Web 1.0 to 2.0, the rise of the iPhone and the mobile revolution, and now the consumerization of AI. We’ve also shared the stage around world and even crossed each other in airports around the world! Not only am I proud to call him a friend, I’m also a big fan of his work and thinking….
Brian Solis Keynote: AI Is Eating the World – Time to Innovate for an AI First World
ServiceNow‘s Head of Global Innovation, Brian Solis, delivered the keynote at Innov8rs in Los Angeles, “AI Is Eating the World: Time to Innovate for a AI-First World.” Generative AI is now the fastest growing technology in the world. In this riveting keynote, world-renowned futurist and eight-time best-selling author Brian Solis shares why now is the time to reimagine your business for an entirely new future. Solis argues why automation is the norm, but not the only end goal. In this…