I’ve known Bryan Kramer and Courtney Smith Kramer for many years now. We’ve become real world friends, plus our families spend time together. Truth is, it’s never enough time. Bryan invited me to be on his podcast, “Humanly Possible.” What a special time. I’d like to share it with you. IN THIS EPISODE: Persuasive design Reverse engineering the addiction to social media Helping businesses navigate these unprecedented times QUOTATIONS FROM THIS EPISODE: “It wasn’t a big leap of faith at…
This is not the new normal or the next normal: that’s for everyone else
We talk about the ‘new normal’ or the ‘next normal’, but for world-renowned digital anthropologist and author Brian Solis, ‘normal’ was part of the problem. In this powerful talk, he explains how the pandemic has accelerated digital transformation for the better and paved the way for disruptive innovation with technologies like 5G. Now more than ever, we need new ideas, partnerships and mindsets that unlock creativity and imagination to deliver sophisticated new experiences for business customers and consumers. I recently…
May I Have Your Attention, No, May I Have Your Intention Please?
My friend Stephen Denny asked me if I would write the foreword for his new book, “Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World.” It meant a lot to me. Having the ability to set the stage for someone’s passion and hard work is not something I take lightly. I asked if it would be okay to share the foreword upon release of the book and he said, “of course.” Unfiltered Marketing…
How COVID-19 and the “Novel Economy” is changing the way customers respond to businesses
TechRepublic’s Karen Roby spoke with Brian Solis, global innovation evangelist at Salesforce and bestselling author of several books, about what he calls Generation N and how the COVID-19 pandemic has affected business. The following is an edited transcript of their conversation. Karen Roby: How our lives have changed since we last talked! This is why I was really glad to talk to you today, because Generation N! This is a concept I want you to explain, and tell everybody,…
Redefining the human-centred approach to marketing
Via CMO… We’re living in a time of the ‘#noveleconomy’, a new and unusual time marked by the coronavirus, where the number one driver has to be customers and employees, Salesforce global innovation evangelist, Brian Solis, claims. “We have to learn, whether that’s in retail or in brand, how to deliver a much more impactful experience, not just for someone who’s connected, but for someone who’s emotionally, subconsciously and intellectually moved because of a global pandemic,” Solis explained during this…
10 Quotes to Enrich Your Customer Experience
Mercí Thierry Spencer Transcript in French (via Google Translate): rien de tel qu’une bonne situation pour s’inspirer et partager des convictions autour de soi je vous propose une sélection de dix citations pour enrichir votre expérience client les gens ne se souviennent pas toujours de ce que vous dites ni même de ce que vous faites mais ils se souviennent toujours de ce que vous leur avez fait ressentir my angel ou écrivaine poétesse actrice et militante américaine ne pensais…
With Social Media Addiction, AI Algorithms, and Disinformation, the Real Social Dilemma is Ours to Solve: Where Do We Start?
How do we live in a world of constant distraction without giving up these digital tools that monopolize our attention, but provide value at the same time? Is it an all-or-nothing game? These are questions more people are asking as a result of the overwhelming success of the Netflix documentary The #SocialDilemma, which looks at the consequences of driving user engagement through so-called “bubble filter” algorithms, that increase utilization by showing us more of what we’re already watching, insulating us…
Entrepreneur Hosts Webinar featuring Brian Solis Interviewed by Journalist and CultureBanx CEO Kori Hale
Hosted by Entrepreneur, Journalist and CultureBanx CEO Kori Hale will interview renowned keynote speaker, futurist, award-winning author, and Global Innovation Evangelist for Salesforce, Brian Solis. For nearly three decades, Solis has helped executives of leading brands and startups understand what’s happening and why, visualize future trends, and deliver the future they want to see. Covid-19 turned the world upside-down in March and businesses of all sizes were presented with never-before-seen-challenges. The way we work, sell, service and market to customers has forever changed. Six months…
Introducing a new live video series, Intersections: Where Ideas and Possibility Converge
The new media world is simply incredible. It’s rich with opportunities to learn and share with platforms that make onboarding, creating, publishing and consuming content approachable by just about anyone. I’ve been blogging since about 2004, producing online videos shortly thereafter and podcasting for the last few years. It wasn’t until recently however that I started to experiment with live-streaming as a host. In development for about six months, I’m proud to announce “Intersections: Where Ideas and Possibility Converge,” a…
FranceSoir: La génération N: un nouveau type de consommateur transformé par la pandémie
L’épidémie de coronavirus, accompagnée de mesures de protection sanitaires inédites, a considérablement changé les habitudes et les règles de vie en société. Aux États-Unis, pays de la société de consommation par excellence, Brian Solis a développé le concept de la génération N pour décrire un nouveau type de consommateur, complètement tourné vers le digital, né pendant la pandémie de coronavirus. Les personnes peu connectées rejoignent les générations Y et Z Brian Solis, expert en économie digitale et analyste en innovation pour Salesforce,…
