I recently had the opportunity to partner with my colleague Jon Suarez-Davis on a fireside conversation for the CMO Club. What an incredible experience to hear from so many CMOs leading through change in these uncharted times.Ā Jessica Denny summarized the conversation at CMO Perspectives and it’s well worth your time. Please take a moment to read (and share!) Thank you. The pandemic transformed us into a digital-first society, and now digital-first customers are driving total market transformation. World-renowned digital…
Personal Growth During Times of Digital Disruption
Have you ever had one of those late night conversations with a dear friend about life, work, and the future that you’ll never forget? My conversation with Jim Marous was just like that. I wanted to share it with you here… via The Financial Brand Digital disruption is impacting todayās worker more than ever, with sociologists believing that todayās worker will need to āreinvent themselvesā several times during a career in the future. While maintaining the status quo provides…
readwrite: Customer Experience Speakers for Your Event
Readwrite published an article that lists the top CX speakers for events exploring customer trends and the future of behaviors, expectations, and preferences. Brian Solis was named to the list along with many of his long-time friends As a pioneer in digital anthropology, we believe Brian should be ranked at the very top of the list for events where audiences need to understand the human side of the evolving digital story. Brian outlines in a very approachable and engaging way…
Webinar: Digital Wellness for a Remote Workforce and the Role of IT
With the haste to roll out additional technology to support remote work and an expectation for employees to rapidly adopt that technology, there can be complaints and consequences as it relates to tech adoption. Quartz research points to three key consequences: ā¢ Productivity distractions ā constant pings from colleagues and context switching between apps ā¢ Perpetual connectivity ā the need to be āalways onā ā¢ Decision fatigue ā an overwhelming array of tools and systems Each of these consequences of…
Brian Solis Urges Businesses to Look Forward
via 21st Arkansas Business and Century Business Forum Hall of Fame pitcher Satchel Paige was known for saying, āDonāt look back; something might be gaining on you.ā Futurist Brian Solis shares that belief, especially as it pertains to businesses and their need to look forward, not back. That need is even more poignant in this post-pandemic world, according to Solis, who maintains that businesses should not be yearning for a return to the old normal but rather must adapt to…
The Future Of Marketing Starts Now
A summary of Brian Solis’ keynote presentation at the recent Martechvibe Fest event in South Africa by Suparna Dutt DCunha People keep saying it: everything has changed. As the days spent in our homes blur together, outside in the world of marketing, huge shifts in consciousness are happening. The pandemic is teaching marketers not just to be digital, but to use it to bring new experiences that are more intuitive, productive, efficient and exciting for customers, and also be empathetic,…
The Augmented Workforce: How Artificial Intelligence, Augmented Reality, and 5G Will Impact Every Dollar You Make
When my friendĀ Cathy Hackl asked me to write the foreword for her new book with John Buzzell (@buzzxr) the answer was of course, “yes!” Not only is she a long-time friend, but the’s also a leading authority on virtual reality (VR), augmented reality (AR), and spatial computing. I geek out on this stuff! But when I actually read the manuscript, I felt lucky to have been asked. It’s an incredibly important and timely topic for every business and for entrepreneurs…
Association of National Advertisers: Why Itās Time to Humanize the Brand ā for Real This Time
By Maureen McLaughlin, ANA Brian Solis of Salesforce discusses why people are looking for a genuine connection with companies and organizations now more than ever Brian Solis, global innovation evangelist at Salesforce, doesn’t mince words when it comes to how the coronavirus will change the way brands and organizations present themselves to the public. “If this pandemic has shown us anything, it’s that it’s time to add several new pillars to the brand that allow it to become much more…
The New Trajectory for Digital Transformation and the Role of AI and Automation in a Post-Pandemic World
An insightful conversation with Sameer Datta ofĀ Enterprise TalkĀ about technology’s boom within orgs around the world and the accelerated rise ofĀ AI and automation in the post-pandemic economy. We also explore the impact digital transformations are having on customer experience.Ā Please watch and share! [simple-author-box}
The Future CMO: Driving the Seamless Customer Experience with Seth Godin and Brian Solis
The role of CMOs globally has been on a continuous path of transformation. The digital era has created new ways for businesses to connect with audiences on a deeper level, and in turn deliver more seamless, personalized customer experiences at scale. Todayās CMO is uniting brand, sales, commerce, service, and loyalty to own the end-to-end customer journey. Join Seth Godin, Brian Solis, and Canadian business leadersĀ as they discuss how the role of the CMO is becoming more dynamic, strategic, and…
