For all of my Spanish speaking friends, my Prophet colleague Joseph Gelman and IĀ have published an in-depth article based on my research-based maturity framework, “The Six Stages of Digital Transformation.” I hope it helps you.Ā Espero que te ayude. las seis etapas de la transformaciĆ³n digital from Brian Solis Brian Solis Brian Solis is principal analyst and futurist atĀ Altimeter, theĀ digital analyst group atĀ Prophet, Brian is world renowned keynote speaker and 7x best-selling author. His latest book,Ā X: Where Business Meets Design,Ā explores the…
How Digital Disruption is Changing Customer Experience
Oracle invited me to present at its Modern Customer Experience event in London. That was one of the most memorable speaking experiences I’ve had to date. Have you ever been to a silent disco aka silent rave aka silent DJ party? If not, the premise is that it’s loud and quiet at the same time.Ā Essentially, people dance to music via wireless headphones. Rather than using a speaker system, music is broadcast through a common signal being picked up by wireless…
If we don’t disrupt ourselves, it will be a gift given to us by someone else
We all talk of change. But it’s a much different story when the need to change becomes our reflection in the mirror. It’s not easy. But if we are to affect any change around us, we must begin with ourselves. Disruption is a give given by you or to you. It’s a choice. Let’s go. We’re in this together. Brian Solis Brian Solis is principal analyst and futurist atĀ Altimeter, theĀ digital analyst group atĀ Prophet, Brian is world renowned keynote speaker and…
The Biggest Mistakes Companies Make in Digital Transformation and Innovation
Jeff Ashcroft is a dear friend of mine. He’s the host of the popular #MMChat on Twitter every week where he hosts some of the most progressive conversational streams on business modernization and innovation. Recently, he invited me to share my the story behind my latest research, “The Digital Change Agent’s Manifesto:Ā How the People Behind Digital Transformation Lead Change From Within.” In a flurry of 140-280 character questions and answers, I set out to help “change agents” understand not only…
Is Your Company Investing in Digital Transformation or Digital Iteration?
Digital transformation is more than hype and definitely more meaningful than just another buzzword. But to see what it really is and what could be, you have to think beyond the role you work in today. Depending on who you ask, digital transformation could be simply described as enterprise-wide investments in new technologies, platforms and processes to operate in a digital economy. It’s often painted as a picture of rivalry between CIOs and CMOs. But its very promise is bigger…
Business as Usual is Still Business as Usual: An interview about the real state of digital transformation
Diginomica’s Jon Reed is someone I greatly respect. He’s one of the most discerning and shrewd voices on business modernization out there. I recently had the opportunity to speak with him about the state of digital transformation and the importance of change agents in the evolving enterprise. Every time I have the chance to speak with him, I come away more enlightened and determined. I wanted to share our conversation with you here: Digital transformation may be overhyped, but so…
Business Innovation, Culture 2.0 and the Importance of Shared Experiences
Leo Bottary is a well-known author and keynote speaker. He’s also a long-time friend of mine. For several years, I had the opportunity to tour the Vistage conferences as they toured the U.S. I nope to experience the opportunity to meet CEOs and senior executives on their home turf and hear their challenges and accomplishments again soon. Since I last spent time with him, Leo has launched a popular podcast, Year of the Peer, that explores the latest trends driving…
Contrary to Its Name, Digital Transformation is not Digital-First: An Interview with Steve Snyder of the Massachusetts Convention Center Authority
“To thrive in a digital economy, create a safe and empowered environment for employees to learn and take risks.” Technology may be at the core of digital transformation, but itās severely limited in its promise if it’s not influenced by human beings. Yet, every day, companies invest in digital transformation strategies and roadmaps that are absent of human-centered insights and perspectives. On this Ā episode of Digital Outliers, I sit down with Steve Snyder, CIO, Massachusetts Convention Center Authority to talk…
Brand Innovation and Customer Experience Design: An Interview with Comcast’s Chris Satchell
The potential for breakthrough innovation is at its greatest when there’s purpose. And in an age of disruptive technology, humanity is becoming a killer app. Often in my research on digital transformation and innovation, I find the most compelling catalyst for finding purpose and accelerating change and improvement is customer experience (CX). Think about it. Who owns the customer experience? Yes. The customer owns it. That might seem like one big “duh.” But, believe it or note, many organizations are…
Innovation is a gift worth getting: Competing for the future starts with challenging business as usual
Every day when you get to the office, there is a surmountable volume of work that greets you. The list is usually pretty long, with calls to return, to do items stacked up, emails overflowing, meetings, marketing and sales planning to fill the pipeline. Itās all in a dayās work. But what if one day you woke up and noticed that the volume of work was notably less? Iām sure youād be relieved for a bit. But then each day,…
