This recent article from The Edition Truth looks at the new report from Altimeter Group and Sabre on the impact of Digital Darwinism on the hospitality industry. According to Altimeter Group Principal Analyst Brian Solis, hospitality companies must now provide a similarly seamless customer experience to leading digital companies like Uber, Tinder, and Dollar Shave Club.
Mendix: 10 Digital Transformation Influencers You Should Be Following
Mendix, maker of an application platform for businesses, has selected Brian Solis as one of the “10 digital transformation influencers you should be following.”
Phocuswire: Brian Solis on Digital Darwinism in the Hospitality Industry
This recent article from Phocuswire examines a new report from the Altimeter Group and Sabre on the role of digital Darwinism in the hospitality industry. As Altimeter Group Principal Analyst Brian Solis points out, hotels must now provide a customer experience that competes with the likes of Uber, Tinder, and digital pioneers.
Olga Reinholdt: Brian Solis and how Customer Experience Design is shaping the world of tomorrow
In this thought-provoking article based on Brian Solis’ book X: The Experience When Business Meets Design, author and self-realization activist Olga Reinholdt discusses the role of empathy in customer experience.
Brands of the Future: The Critical Relationship Between BX, CX, UX and EX
Businesses are doubling down on customer experience and rightfully so. The customer has never been more connected, informed and empowered. Any brand hoping to survive and thrive in an era of digital Darwinism has no choice but to #adaptordie. But customer experience in of itself is not enough. Brands must understand what it means to compete at a time when people are not only changing, their priorities around values, aspirations and loyalty are also shifting. Humanity is now the killer…
PhocusWire: Brian Solis on why travelers demand the best experience (QOTW)
Altimeter Group Principal Analyst Brian Solis speaks on Digital Darwinism in the hospitality industry in PhocusWire’s Quote of the Week. The words stem from a recent report on the hospitality industry by Altimeter Group and Sabre.
How to Transform Digital Customer Experiences for the Connected Customer
Digital transformation is only becoming more prominent in driving business modernization. Yet today, it is rarely designed, led and managed as one, sweeping, coordinated effort across the enterprise. Eventually companies get there as outlined in “The 6 Stages of Digital Transformation.” But, most of the time it starts disparately in pockets across the organization. Many business units learn and progress independently before regrouping with the rest of the organization to then move in unison and with purpose. This is why the…
PR News: Brian Solis on How Brands Can Thrive in the Post-Organic Apocalypse
This recent article from PR News looks at changes in the social media marketing landscape as Facebook shifts away from branded content. In the article Brian Solis argues for bringing humanity to social media marketing.
Exo B2B: Brian Solis is a Top 30 Marketing Influencer for 2018
B2B marketing agency Exo B2B has selected Brian Solis as one of 2018’s Top 30 Marketing Influencers. The agency’s list is based in part on a survey of 2017 rankings and the agency’s 10 indicators.
One North Blog: Brian Solis on the Modern Digital Experience
This recent blog post from digital marketing agency One North outlines the importance of the “3 P’s” (Performance, Personalization and Participation) in the modern digital experience. The post is inspired by Brian Solis’ keynote presentation at B2B Marketing Exchange 2018: “Humanizing The B2B Decision-Making Journey.”
