The uncredited piece begins: “Are you struggling with focus, procrastination, anxiety, self-esteem, forgetfulness, or creativity? Somewhere along the way, we have become distracted. Maybe we don’t realise the extent to which our everyday rituals, favourite devices and apps, or where we focus our attention is affecting us.” The masterclass offers “practical tips, tricks, and insights directly from Brian Solis on how to be more efficient and productive in our technology-driven world. . .from simple first steps to reclaiming your attention,…
How Hyundai is Driving CX Innovation by Connecting Customers to Dealerships Via Mobile-First Journeys
New Hyundai store in Bluewater Shopping CentreToday’s customer is more connected, informed and empowered than ever before. They expect information and services on-demand and they increasingly expect personalized engagement regardless of channel. Customers value modern experiences that are seamless, efficient and assistive across their devices and many times this is the deciding factor of which brand to purchase. For those of us who have recently been in the market for a new car, researching a big decision like that is…
The Much Overdue Rise of Experience and Service Innovation
The number of fantastic experiences we have with businesses in moments of truth, usually in time of need and help, are so isolated, that we tend to remember and talk about them over and over again. Most of the time, when we need support, the cumulative experience is nothing short of abysmal. In most cases, we have to schedule time and work up the nerve to contact the companies we give money to just to gain some level of already expected…
As an Author on Innovation and Digital Darwinism, I Realized that I Needed to Upgrade My Work
As someone who studies the impact of innovative technologies on markets and societies, I found it ironic to write books on the subject that were strongly rooted in traditional channel formats. I struggled with the paradox of urging people to challenge conventions when I clearly couldn’t follow suit. So, going back to the my first solo book, ENGAGE!, in 2010, and with every book following, I borrowed from iconic Hollywood trailers to promote each title. But the books themselves, were still…
Cirium Execs Reference Brian Solis in Article on Airlines and Airports’ Use of Data
Solis is mentioned at the tail end of a Future Travel Experience article titled “Why data analytics is a vital tool for unlocking new customer experience and revenue opportunities,” featuring new perspectives on the subject by Cirium’s Carrie Mamantov, Marketing Director, and Steve Lappenbusch, Principal Product Manager. The article was centered around Cirium’s involvement in FTE Global 2019, where the company would be leading a co-creation session exploring “How can the industry better utilize data to exceed traveler expectations?” Mamantov…
Digitalist Magazine Features Brian Solis in ebook Titled ‘Tales From Tech Unknown: Extraordinary Stories from Tech Leaders’
Brian Solis is featured among seven top tech leaders in a Digitalist Magazine ebook called “Tales From Tech Unknown: Extraordinary Stories From Tech Leaders” by Ursula Ringham. It is designed as an introduction to the people she deems “inspired leaders” whose vision for the future will lead businesses through digital transformation and beyond. Solis’ page in the book (17) is in a section called “Promoting Productivity in a Distracted Age.” His opening “pull quote” is “We have to understand what’s…
BlueLeadz Selects Brian Solis as One of the 10 Best Tech Thought Leaders You Should Follow on LinkedIn
Solis is one of the “10 Best Technology Thought Leaders You Should Follow on LinkedIn, was chosen by Blueleads and reported in an article by Claire Cortese. The list is headed by Cathy Hackl, Futurist from You Are Here Labs, and Microsoft Co-Founder Bill Gates. Solis’ section identifies him as the “Award winning author of X: The Experience When Business Meets Design” who specializes in disruptive technology and its impact. Cortese adds: “He focuses on the ‘future of industries, trends,…
Brian Solis Is Quoted Extensively in TechRepublic Article on Big Data and AI
Solis has a lot to say about personalized data, e-commerce and AI in a in a TechRepublic piece by Alison DeNisco Rayome on how big data and AI help online retailers compete in the digital era. The premise is that some brick and mortar retailers are seeking out services that leverage big data and personalization to increase e-commerce sales. Solis draws a unique distinction: “During the rise of big data, it was said that data was the new oil. In…
WTF!? What’s the Future of Business: Changing the Way Businesses Create Experiences
It’s amazing what you discover after sorting through years of files just waiting for attention… GetAbstract takes great books and summarizes them for today’s busy executives and entrepreneurs. One such book is, What’s the Future of Business aka WTF. For those who do not want the rich visual and immersive analog experience, GetAbstract has done the hard work for you. There’s also an audio summary available (click the mp3 icon). And, while you’re there, it seems I have an entire…
11 Trends To Help Brands Compete Against Digital Darwinism
My friend Alison DeNisco Rayome is Senior Editor at TechRepublic. We recently talked about how progressive retailers are leading digital transformation. I wanted to share our conversation with you here as I feel the ideas (and links) can help any organization thrive in an era of digital Darwinism! TechRepublic: Generally speaking, where would you say most companies stand in terms of digital transformation efforts right now? Brian Solis: I’m recently published the 2018-2019 State of Digital Transformationand its surprising how…
