The cloud is a key enabler of business transformation. IT leaders, business executives and digital transformation architects are migrating to the cloud to modernize operations enterprise-wide. I was invited by IDG/CIO and Microsoft Azure to share my views on cloud-driven digital transformation across private and public-sector institutions. Some of the topics we discussed include: Big data/analytics – how companies can turn data into insights and revenue growth using the cloud, analytics and other tools Workplace transformation – how technology is…
Humanizing CX: Shifting from Customer Experience to the Customer’s Experience
Customer experience is powerful because it consists of two important ingredients, 1) people and 2) emotions. When we talk about CX as a matter of purpose and strategy, this is exactly where the phrases “put customers at the center of our business” and becoming “customer-centric” can and should come to life. But honestly, we don’t really design for people or emotions today. We design for what we think of as customer intent and in turn, invest in touchpoints, conversions, transactions…
Powering a clean future through innovative, sustainable and affordable electricity – #EnelFocusOn
When I’m not immersed in reverse-engineering (or trying to make sense of) the “future of” industries, I focus on the future of us. I seek-out unique partnerships to spotlight the important work of companies investing in the betterment, sustainability and well-being of our lives. During #ClimateWeek, I had the privilege of participating in a special #EnelFocusOn panel with Enel Group CEO Francesco Starace and Rachel Kyte, Special Representative of the UN Secretary-General for Sustainable Energy for All. The conversation took place…
Niche Publishing Network Spotlights Brian Solis’ Lifescale As a Top Read
Solis is high on the reading list of Lyndsie Clark of Niche Publishing Network, who links to articles on three books in her piece “What we’re reading: creating evergreen content, using Google Analytics, and boosting editorial creativity.” After sharing the link to the Inc.com piece on Lifescale (How digital distraction is killing creativity and what to do about It), Clark summarizes: “This article discusses how being constantly plugged in to digital sources can zap productivity and creativity, and offers solutions…
IEEE Industry Executives Event Features Keynote Speaker Brian Solis
IEEE is convening an exclusive industry executives event, bringing together technology and industry leaders to discuss technological challenges the world is facing. IEEE, the world’s largest technical professional organization, is bringing together some of the world’s foremost leaders in the tech world for an intimate networking dinner, to discuss some of the pressing technological challenges the world is facing. Brian is so excited to share his ideas and research with the prestigious IEEE leadership community.
Can AI Save the Retail Industry?
Over the years, I’ve studied retail innovation and also retail stagnation. Among the white hot trends propelling retail startups and giving legacy brands hope are artificial intelligence (AI), computer vision, Internet of Things (IoT), connected sensors and good old fashioned ingenuity. My friend Macy Bayern of TechRepublic recently wrote about the role AI is specifically playing in retail innovation. Her resulting article features insights from industry experts and innovators. I also wanted to share our unabridged conversation with you here……
Forbes Article on Influencer Marketing Fraud Mentions Brian Solis
Solis is mentioned in an article by contributor Mat Zucker (of the CMO Network) titled “Influencer Marketing Fraud – Heroes Among Us.” The writer begins his piece by mentioning that the spotlight on influencer marketing has become glaring this year. He writes: “With more companies investing money and technology into what they see as an effective yet emerging practice for brands to engage customers, what’s also more prominent are hard questions about measurement, the absence of standards—and fraud.” Zucker writes…
All This Technology is Making Us More Human
Part 2 of 2 I once had the honor of giving a TEDx Talk in San Francisco. I’ll never forget it. Even though I speak for a living, speaking at TED honestly terrified me. There’s something about the TED stage, the big ideas and the iconic personalities who have graced it over the years that has a way of grounding and even intimidating you. The experience was so powerful and life-changing, I sought to subject myself to the jitters and butterflies…
Sorry not Sorry, Millennials and Centennials Don’t Want to Work for You
Part 1 of 2 I once had the honor of giving a TEDx Talk in San Francisco. I’ll never forget it. Even though I speak for a living, speaking at TED honestly terrified me. There’s something about the TED stage, the big ideas and the iconic personalities who have graced it over the years that has a way of grounding and even intimidating you. The experience was so powerful and life-changing, I sought to subject myself to the jitters and butterflies…
Singularity University Invites Brian Solis to Share His Thoughts on Why We Need to Celebrate Ideas, Ideation and Innovation
In an article by Solis on the Singularity University site called “Ideas are Denied by the Dozen: Why We Need To Celebrate Ideas, Ideation and Innovation to Succeed,” he discusses the unfortunate mindset of incrementalism that gets in the way of truly moving forward towards using new business models. He starts with a scenario that begins, “I tried to be innovative, but I got stuck in meetings all day. I tried to think creatively, but I had to catch up…
