Studying the impact of innovation on business and society

Year: 2015

Attention is a Precious Commodity: Earn it and Spend it Wisely

There’s an oft-shared quote that I’d also love to share with you here, “If I had more time, I would have written you a shorter letter.”  French mathematician, physicist, writer and philosopher Blaise Pascal essentially captured the essence of thoughtful and purposeful communication with a bold but confusing statement in 1657. At first blush, his words almost seem counter-intuitive. I mean after all, how can spending more time writing a letter equate to its downsizing? That’s the point. Think about…

Variety: Amy Pascal, A Cautionary Tale in an Age Without Privacy

Variety’s Brent Lang shared the story of Amy Pascal, Sony’s now infamous hack, and the lessons learned about digital privacy. Lang spoke with Brian Solis about Pascal, hacking, morals and ethics and even the recent news about Julian Edelman’s privacy violation. Quote: “There is no such thing as a reasonable supposition of privacy,” said Brian Solis, a digital analyst at the research and advisory firm Altimeter Group. “Privacy isn’t what it used to be, and in an era of Anonymous…

TheStreet: Live Video Becomes the New Selfie and More Social Predictions for 2015

TheStreet: Live Video Becomes the New Selfie and More Social Predictions for 2015

TheStreet’s Jennifer Van Grove assembled a list of important digital trends for 2015. Among the experts she cited, Brian Solis shared his views on Dark Social, Live Social Video and Social Commerce Dark Social Dark social is one of the Internet’s best kept secrets,” Altimeter Group Principal Analyst Brian Solis told TheSteet. “It’s the undercurrent of the web. Once people really start to better understand the power and promise of dark social, we’re really going to treat social media a…

Why is AirBnB Singled Out by Government When Web 1.0 Competitors are Ignored?

Why is AirBnB Singled Out by Government When Web 1.0 Competitors are Ignored?

Bloomberg’s Christian Thompson recently published a story on AirBnB and how it is and isn’t different than many Web 1.0 sites such as HomeExchange or HomeAway. Although only one or two lines from our discussion made the final story, the question and the answer are significant enough to share in this short post. Bloomberg: My question was why an outfit like Airbnb gets all this heat when something like Home Exchange doesn’t? My French in-laws use it all the time…

Brian Solis Featured in CapGemini’s 7th Edition of The Digital Transformation Review

Brian Solis Featured in CapGemini’s 7th Edition of The Digital Transformation Review

CapGemini asked Brian Solis to assemble some of the hottest, disruptive and promising startups around the world. His list, “The 15 Companies to Watch in 2015” is featured in latest Digital Transformation Review on page 36. Introduction… Which startups are likely to emerge to disrupt sector value chains over the coming years? Brian Solis is a digital analyst, anthropologist, and futurist at Altimeter Group. He studies the effects of disruptive technology on business and society. He identifies a select set…

ContextMatters Episode 1: Uber, Microsoft HoloLens and Why “Women Shouldn’t Code”

ContextMatters Episode 1: Uber, Microsoft HoloLens and Why “Women Shouldn’t Code”

I’m proud to introduce you to “Context Matters,” a new podcast hosted by my good friend Chris Saad and yours truly. This is a long time in the making and we finally committed to this series as a long-term program. Context Matters explores discussions at the intersection of business, technology and culture. My co-host, Chris Saad (@ChrisSaad) is a geek at heart and a long-time player in the startup community. Saad the co-founder of The Echo Experience Studio and spends…

To Deliver a Great Customer Experience, Stop Focusing on the Customer You Think You Know

To Deliver a Great Customer Experience, Stop Focusing on the Customer You Think You Know

Guest post by Rajat Paharia (@rajatrocks), founder and chief products officer, Bunchball and author of Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification 2015 promises to be The Year of Customer Experience. Companies around the globe are resolving to become more customer-centric because, as Brian lays out quite eloquently in his book: “Now’s the time for an investment in something more than price, performance, or value. The future of business is about creating experience,…

WTF Makes the List: 8 eBooks Marketers Should Read in 2015

Jonha Revesencio writing for Huffington Post assembled a list of eight eBooks that marketers should read in 2015. Among the notable books on the list is Brian Solis’ new classic, What’s the Future of Business (#WTF). 8. Brian Solis – What’s the Future of Business: Changing the Way Businesses Create Experiences A book about right approach towards every step of your business’ growth from zero to hero. It makes you think and analyze. Highly recommend the digital version of the…

Brands rush to reach young millennials with Snapchat’s Discover

USAToday’s Jefferson Graham covered Snapchat’s new Discovery App and its impact on the media industry. Graham spoke to Brian Solis for his thoughts on how brands can engage the elusive demographic of SnapChat’s young users. Brian Solis, an analyst with the Altimeter Group, calls Snapchat’s reinvention of media for mobile “monumental. This forces information providers to rethink how they deliver news to a new medium,” he says. Millennials have flocked to Snapchat as their own private network, but they have…

Brian Solis Ranked as Influential Keynote Speaker

Brian Solis Ranked as Influential Keynote Speaker

Futurist Ross Dawson assembled an impressive list of top speakers stacked according to digital influence. Brian Solis ranked third. The list is uniquely valuable as it introduces event organizers, brands, and speaker bureaus to 150 speakers who in their own way carry clout online which can apply in many ways to events, webinars, thought leadership/expertise strategies or highly qualified advisory. View the entire list here. Well done @RossDawson!

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