Over the years, I’ve studied retail innovation and also retail stagnation. Among the white hot trends propelling retail startups and giving legacy brands hope are artificial intelligence (AI), computer vision, Internet of Things (IoT), connected sensors and good old fashioned ingenuity. My friend Macy Bayern of TechRepublic recently wrote about the role AI is specifically playing in retail innovation. Her resulting article features insights from industry experts and innovators. I also wanted to share our unabridged conversation with you here……
ZDNet: How Neiman Marcus’s top-down innovation strategy transformed retail and increased revenue
Alison DeNisco Rayome of tech publication ZDNet recently did a look at clothing retailer Neiman Marcus’ efforts at tech innovation, and interviewed Brian Solis about the details.
CMO.com: How Leading Retailers Are Responding to Digital Disruption
Giselle Abramovich at Adobe’s CMO.com, a blog devoted to marketing topics, recently covered Brian Solis’ newest report for Altimeter Group, which looks at leading trends in retail innovation.