“Innovation starts with understanding who people are becoming, because in there are the insights into how they shop and why.” – Brian Solis, principal analyst at Altimeter Group Not too long ago, I had the opportunity to present my vision for retail innovation and shopper experience at “The Summit” hosted by AT&T in Dallas. Following the event, the AT&T Editorial Team, published a written summary and also a video highlight reel of my talk. I wanted to share them with…
Senior Living Innovation Forum: SLIF Attendees Share What Excited & Concerns Them About the Future
The Senior Living Innovation Forum recently asked Brian Solis about what topics were exciting and concerning him these days when it comes to the future of the senior housing industry.
Strategic HCM Blog: #DWX18 Brian Solis on Culture 2.0
Jon Ingham at the industry blog Stragic HCM recently noted Brian Solis’ “Culture 2.0” talk as his favorite at the 2018 Digital Workplace Experience conference, and shared further thoughts on Solis’ key points.
AT&T Business: Retail Gets a Digital Revamp
The AT&T Business blog recently shared a video of Brian Solis’ keynote address at the 2018 AT&T Business Summit, and recapped his top points.
Dinheiro Vivo: Influenciadores 2.0
Ana Rita Guerra of the Spanish-language Dinheiro Vivo blog recently did an overview of the 2018 VidCon conference, focusing particularly on what lessons can be learned from the recently disastrous Fyre Festival, and quotes extensively from Brian Solis’ event keynote address. Excerpt: A chave está, disse Solis, na criação de algo que o cliente percebe como útil. “A utilidade é o novo viral”, referiu, citando algumas percentagens de crescimento interessantes nas pesquisas do Google. Por exemplo, tanto a busca por…
OnlineVideo.net: Welcome to Influencer Marketing 2.0: Notes from VidCon 2018
Troy Dreier of industry blog OnlineVideo.net recently filed a report from the 2018 VidCon conference, and devoted the majority of his article to Brian Solis’ event keynote address.
TV(R)EV: Five Takeaways From VidCon For Brands, Influencers And The Rest of Us
David Bloom of the video industry blog TV(R)EV recently covered the 2018 VidCon event, and extensively quoted Brian Solis’ keynote address concerning how influencer marketing is useful for more than just the top of the funnel.
V by Viacom: What VidCon Revealed About the Future of Brand and Creator Collaboration
Nicole Bitette of Viacom’s “V” blog recently did an overview of 2018’s VidCon, and extensively quoted Brian Solis’ event keynote address.
We keep talking about Millennials and Centennials, let’s just talk about human beings first and go from there
It’s my job to study how people, you and me, are changing as a result of our relationship with technology. It’s also my job to then reverse-engineer those insights into opportunities for innovation. There are immediate areas of where human-centered design can solve problems you are facing right now. There are many more areas where human-centered innovation and iteration can help you create competitive and critical opportunities for the future. Everything from customer experience (CX) and employee experience (EX) to…
How Digital Disruption is Changing Customer Experience
Oracle invited me to present at its Modern Customer Experience event in London. That was one of the most memorable speaking experiences I’ve had to date. Have you ever been to a silent disco aka silent rave aka silent DJ party? If not, the premise is that it’s loud and quiet at the same time. Essentially, people dance to music via wireless headphones. Rather than using a speaker system, music is broadcast through a common signal being picked up by wireless…
