Studying the impact of innovation on business and society

Tag: keynote

Introducing Generation-N, The New Customer Defining the Novel Economy

Introducing Generation-N, The New Customer Defining the Novel Economy

Meet Generation-Novel, the new critical customer segment created by the pandemic. Before COVID (BC), your customer was already living a digital ritual of mobile, social, real-time for work, play and endless sharing and consumption. Now, with shelter in place and general fear of getting sick, customers are only becoming more and more digital. Itā€™s not just for the early adopters or younger generations. Everyone is becoming equally digital because they have to. But itā€™s not just about tech and the…

This is not the new normal or the next normal: thatā€™s for everyone else

This is not the new normal or the next normal: thatā€™s for everyone else

We talk about the ā€˜new normalā€™ or the ā€˜next normalā€™, but for world-renowned digital anthropologist and author Brian Solis, ā€˜normalā€™ was part of the problem. In this powerful talk, he explains how the pandemic has accelerated digital transformation for the better and paved the way for disruptive innovation with technologies like 5G. Now more than ever, we need new ideas, partnerships and mindsets that unlock creativity and imagination to deliver sophisticated new experiences for business customers and consumers. I recently…

Socialbakers Brings Top Marketers Together at the Engage 2020 Conference

Socialbakers Brings Top Marketers Together at the Engage 2020 Conference

Socialbakers Engage 2020Ā is the largest, free online marketing conference, bringing together the best marketing minds in the world. he theme this year is theĀ “The Value of Experience,”Ā highlighting the importance of understanding what it takes to meet and exceed customer expectations at a time when consumers have put digital at the fore. Brian Solis will open the event with a special keynote exploring experience design innovation, “The Meaning of Experience: Humanity is the Killer App.”

Keynote: Empathy, Creativity and Imagination are Critical, Soft Skillsets Needed in the Future of Advertising and Marketing

Keynote: Empathy, Creativity and Imagination are Critical, Soft Skillsets Needed in the Future of Advertising and Marketing

Brian Solis keynoted “Creativity4Better” for the International Advertising Association. His topic focused on the importance of new creativity and how to reimagine the future of brands as a result of pandemic disruption. His session seemed to be well received. “On behalf of IAA, I would like to express our heartfelt thanks for your presence and involvement. The content was just amazing. You were inspiring and relevant. All the comments were fabulous. The audience was thrilled by your presentation, and the…

Build the Future of Conversational Experiences – Brian Solis Keynotes Conversation 2020 in Paris

Build the Future of Conversational Experiences – Brian Solis Keynotes Conversation 2020 in Paris

Brian Solis is keynoting Conversation 2020 in Paris on 3 December, 2020 with a special, VIP Q&A. . Closing the Experience Gap: Creating meaningful digital experiences at a time when customers need it the most In this gripping keynote, world-renowned speaker Brian Solis will shed light on how shifting from selling products to delivering experiences builds stronger customer relationships and drives business growth, a fitting transformation for the times. briansolis.com/speaking  

Brian Solis to Keynote Nokia Real Talk 2020

Brian Solis to Keynote Nokia Real Talk 2020

Brian Solis will keynote Nokia Real Talk 2020, 10 November. This is not the new normal or the next normal: thatā€™s for everyone else – Link World-renowned digital anthropologist and best-selling author Brian Solis will explore the true meaning of innovation in times when everything doesnā€™t seem to make sense. In his years of research in challenging convention and breaking new ground, he will share insights from COVIDā€™s disruption, how the most resilient responded, and also how we, as individuals,…

Imagining a New Era of Restaurant Experiences by Reinventing the Restaurant Industry

Imagining a New Era of Restaurant Experiences by Reinventing the Restaurant Industry

How different could the restaurant scene look in just the next handful of years? Let’s find out… Todayā€™s customers live a connected lifestyle, more so now with a global pandemic shutting normal life down. Connected customers expect all of the conveniences and perks that come with the on-demand economy. Theyā€™re not only connected and always-on, theyā€™re impatient, self-interested, distracted, and seeking experiences that mirror their favorite services and apps across every industry. If you opened a restaurant today, what could…

Brian Solis Keynote on the Novel Economy and the Rise of Generation-N a Hit at Hotwire Rewired Global Event

Brian Solis Keynote on the Novel Economy and the Rise of Generation-N a Hit at Hotwire Rewired Global Event

Brian Solis’ global keynote at Hotwireā€™s Bootcamp in July 2020 was a big hit. Hotwire U.S. president Barbara Bates shared the following with Brian following the event… Thank you so much for providing the Tech Keynote at Hotwireā€™s Bootcamp. It was an absolute hit! Many of us are still talking about the perspective you gave on the novel economy and how refreshing your insightsĀ  are. Weā€™ve already seen our team start to integrate your language and terminology into their own…

GDS Group Welcomes Brian Solis, Global Innovation Evangelist at Salesforce and 8x Best-Selling Author

GDS Group Welcomes Brian Solis, Global Innovation Evangelist at Salesforce and 8x Best-Selling Author

Brian Solis will be the keynote speaker at the upcoming CIO, Digital Innovation and CMO Brand Digital Summits. GDS Group, global B2B events company, announced today that Brian Solis will be delivering a keynote address at the upcoming CIO, Digital InnovationĀ and CMO BrandĀ Digital Summits, taking place this May and JuneĀ digitally. The closed-door summits will focus on driving key transformation in this new world by connecting senior executives from companies such as Facebook, Groupon, Adidas and Walmart, by sharing their ideas…

AMP Music Summit Features Virtual Keynote Speaker Brian Solis

AMP Music Summit Features Virtual Keynote Speaker Brian Solis

Brian Solis will keynote AMP Music Summit on May 6, 2020 in a special session on “Innovation in the Novel Economy.” The rules of the music industry are being rewritten in real-time. We must adapt, innovate and come together in the face of unprecedented change. Those of us who make bold moves in the face of adversity will prosper when this crisis ends. Music has always and will always unite people. Together, we will face these challenges. Together, we will…

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