Highlights of Solis’ message at the 2018 #EnelFocusOn series of talks in Rome was featured in an article about the event on the Enel website. The site includes all information on the energy, gas, energy commodity and all environmental and technological innovation programs to promote sustainable development. The Enel Group is an Italian multinational energy company that is active in the sectors of electricity generation and distribution, as well as in the distribution of natural gas. The section of the…
ZDNet: An Interview With Brian Solis on Perception and Social Media
Brian Solis recently spoke to ZDNet’s Tonya Hall on the subject of perception and social media. As Solis puts it, “We’re really at a crossroads between digital and humanity.”
MyCustomer: Brian Solis on Whether Your Brand Should Quit Social Media
This recent MyCustomer article examines whether brands should respond to the present social media controversies by abandoning platforms like Facebook and Twitter. Brian Solis comments on the crisis, arguing that recent events present a sea change in public opinion about the once-popular platforms.
REwired: Brian Solis on Reimagining the mortgage lending experience
In this recent REwired blog post, Jason Frazier calls for the mortgage lending industry to focus on customer experience. Frazier suggests lenders adopt Brian Solis’ concept of Experience Architecture, a holistic approach to customer experience.
SugarCRM Blog: A Recap of the CRM Evolution 2018 Conference
This recent blog post from SugarCRM Blog recaps CRM Evolution 2018, a conference for the customer relationship industry which took place April 9–11. Among the highlights: Brian Solis’ keynote presentation, “Designing Customer Experiences that Matter to a New Generation of Accidental Narcissists.”
CNET: Brian Solis Weighs in on Congressional Scrutiny of Tech Giants
In this recent CNET article on congressional scrutiny into Facebook and other tech giants, Brian Solis weighs in on the coming reckoning for Google. Solis tells CNET, “It’s overdue. Google knows more about you than Facebook ever will.”
Experience Innovation – Designing for the X Factor in Customer Experience
Coming up in Silicon Valley during the 90s and early 2000s was special for a geek like me. I moved to Northern California from LA in 1996. Tech and startups were at the time fledgling in Los Angeles but still exciting. I would later return to help catalyze the startup ecosystem. My goal at the time was to plug into the startup garage capital of the world. By then, there were already storied landmarks that one would have to visit….
The Rise of Cryptocurrency and Blockchain Evangelists
Have you noticed the shift in focus of the evolving digital expert? We have… The Gapingvoid team and I have collaborated on many projects over the last decade. Our work has focused on prodding executives and entrepreneurs to think differently in their approaches to digital Darwinism and disruption. Whether we’re speaking to startups about the next big thing, attempting to humanize corporate culture and innovation or exploring ways to engage audiences in more meaningful ways, art and story carry our…
The Marketing Insider: Brian Solis on Creating Peak Customer Experiences for Your Brand
This recent article from The Marketing Insider outlines three key things shared by companies who excel in customer experience: A connected culture, data driven, and starting with a human connection. On the subject of human connection, Brian Solis weighs in on the importance of customer experience in defining a brand.
VendingMarketWatch: Highlights from NAMA Show 2018
This recent article from VendingMarketWatch recaps key takeaways from NAMA Show 2018, a yearly event for the convenience services industry. Among the highlights of the event was a keynote address by Brian Solis, who spoke on the subject of disruption.
