Here are the key drivers of digital transformation my latest report on the subject, The 2019 State of Digital Transformation. Learn about the trends that are shaping digital transformation efforts across organizations and actionable strategies for accelerating the evolution of transformation to drive growth. Brian Solis, Author, Keynote Speaker, Futurist Brian Solis is principal analyst and futurist atĀ Altimeter, theĀ digital analyst group atĀ Prophet, Brian is a world renownedĀ keynote speakerand 8x best-selling author. In his new book,Ā Lifescale: How to live a more…
Brian Solisā Research on Digital Distractions Spotlighted in Archinect Article
Solis is featured in an Archinect article by Sean Joyner titled, āDoing creative work when we are obsessed with checking our phones.ā He writes, āAccording to author Brian Solis, digital distractions are taking a significant toll on businesses, with 36-percent of Millennials and Gen Z workers reporting to spend two hours or more each workday ālooking at their phones for personal activities.ā And while distractions can negatively influence creativity, they can also help propel forward the creative process.ā He quotes…
The Future of Business is Under Construction and You are Its Architect
WTF? What’s the future…? Disruptive technologies are hailed as catalysts for business transformation. But they are merely enablers for defining a new genre of market relevance and leadership. Among the subjects of disruption, how we work, market, sell, and serve requires nothing less than remodeling and in many cases, complete redesign. The reality is that the future of business is always under construction. Yet, the state of business as usual is still pervasive and very much rooted in the past….
Can You Change the World from Your Smartphone?
When I was in Portugal, I was asked to interview with Publico with Karla Pequenino. I wasn’t sure what we were going to talk about. But at the time, it turned out to be a precursor to something that wouldn’t just be near and dear to me, but to everyone around the world. The topic was digital activism vs. social slactivism aka “look at me! I care about this cause…but, I also care about views and likes!” The story was…
Brian Solis is Mentioned By Dan Gingiss In a LinkedIn Interview About Creating Memorable Social Media Experiences
In Sean Callahanās LinkedIn article āThe Insight Track with Dan Gingiss: Creating Memorable Experiences on Social Media,ā Gingiss ā a keynote speaker, author and experience consultant ā offered his perspective on B2B companies leveraging social media to deliver exceptional experiences online. Gingiss mentions Solis as one of the authors who has been most influential to him. Referring to him as āthe Godfather of Customer Experience,ā he mentions Solisā two game changing books that are actually experiences to read: āWhatās the…
The Evolving Social Construct of Modern Social Businesses
This article is from my unpublished archives. It does no good sitting there, so I’ve decided to publish it after all these years. Today, businesses are actively seeking the fountain of youth to stay relevant in these evolving times. The more ambitious leaders, are also seeking the fountain of truth to connect with evolving societal norms and values. Digital strategists believe that new technologies combined with transparency and authenticity reveal the way forward. And, it does, to some extent. But…
Experience Design is a Catalyst to Innovation and a Driver for Business Growth
Bryan Adams hosts a great podcast on creativity and storytelling called “Getting Goosebumps.” Shortly after publishing X: The Experience When Business Meets Design, Bryan invited me to be on the show and I’m sure glad he did! What a great conversation! Ā I’ve included it below… Getting Back to Customer Centricity with Brian Solis For this weekās episode of Getting Goosebumps, I had the chance to chat to Brian Solis. Brianās the principal analyst atĀ Altimeter GroupĀ and a sought after keynote speaker….
Brian Solis and Lifescale Are Referenced In Hubb Blog Article On Changing Industry Conference Models
Solisā new book Lifescale is referenced in a Hubb article by Dan Gingiss (Chief Experience Officer of Winning Customer Experience, LLC) called āThe Old Industry Conference Model is Broken.ā The article focuses on the questionable content of industry conferences due to the methods by which many industry events seek out speakers. Gingiss takes the view that āThe sales team is interested in funding the event with corporate sponsors, so they offer up speaking opportunities as a ācarrotā to those willing…
In the Future of Work, Technology is Both a Problem and Solution
As a digital analyst and anthropologist, Iāve studied over the last 20 years, the evolution of disruptive technology and its effect on business philosophies and models. At the same time, Iāve also studied disruptive technologyās impact on society and human behavior. If I had to share just one thing Iāve learned along the way, itās that markets are splintering into two notable camps: 1) traditional and 2) hyper-connected aka Generation-C (connected). While this may at first glance seem either obvious…
This is the Ultimate Catalyst for Change…is You
Sometimes I just have to pinch myself. I was invited to speak at a Bayer innovation event in Germany to the executives responsible for leading digital transformation. As I was sharing my work and observations, I noticed a different kind of graphic recorder was present. Rather than illustrating the conversation in real-time, the talk was presented as an actual digitally printed banner moments after the key segments of the talk. Here is a visual summary… This is the ultimate catalyst…
