Solis sat down for a 12-minute interview with Jeff Frick of theCUBE at the Comcast Silicon Valley Innovation Center in Sunnyvale, CA. Their chat was centered around “customer experience day,” a gathering of Comcast executives and thought leaders in the customer experience base. Some Solis quotes from the interview: “Today’s conversation has been a spotlight on what’s most important, most important, which is innovation not for the sake of innovation, but innovation for the sake of pushing the customer experience…
The Enterprise Project Names Brian Solis in List of 5 Must-Read Harvard Business Review Articles
Inspired by the findings in his new book, Lifescale: How to Live a More Creative, Productive and Happy Life, Best-selling author and keynote speaker Brian shares the professional impacts of digital distractions on creativity and productivity. In this special contribution to Harvard Business Review, Brian shares how to do more creative work when you can’t stop looking at your phone. “There are two ways to readily influence behavior: manipulate it or inspire it. Technology companies have chosen, for the most…
Brian Solis Quoted on Privacy at End of CNET article on Google’s Purchase of Fitbit
Solis’ view on personal privacy in the digital age wrap a CNET feature by Richard Nieva about Google’s purchase of Fitbit. The article is titled, “Google pushes further into health care with Fitbit, raising new privacy concerns.” The article begins: “Google’s $2.1 billion purchase of Fitbit signals that the search giant is intent on burrowing deeper into our lives, giving it access to some of our most personal health information. If the company’s earlier efforts in health care are any…
Quantum Computing Will Solve the Problems We Only Dreamed of One Day Decoding
I was speaking with Mercedes Cardona recently as she prepared to write an article on Quantum Computing for Adobe’s CMO.com. Our conversation went beyond business and marketing and explored the possibilities (and realities) of the impact of Quantum Computing on our world. Her article is now live. I also wanted to share the deeper conversation we had that didn’t make the cut. Can Quantum Computing One Day Solve All Of Our Business Problems? Autonomous cars that can avoid traffic jams….
Rakuten Ready and Brian Solis Introduce The NOW Economy – The Future of BOPIS, Curbside and Delivery Experiences
October 30, 2019 – Rakuten Ready, the location-centric mobile commerce platform that takes the friction out of the mobile order-ahead experience for thousands of stores and restaurants, and Brian Solis, unveiled a benchmark study enlisting secret shoppers to evaluate the Order for Pickup customer experience and wait times at 25 top quick-service restaurant, retail and grocery brands across the U.S. Based on Rakuten Ready order data, customers who waited less than 2 minutes were four times more likely to be…
The End of Traditional Marketing and the Beginning of What’s Next
Congratulations to Carlos Gil on the release of his new book, “The End of Marketing: Humanizing your brand in the age of social media.” Carlos is a long-time friend and I was genuinely appreciative when he asked me to write the foreword for his first book. All I asked was that I could share the foreword with you upon the book’s release. I hope it helps you! This is the end of what was and the beginning of what’s next…
Brian Solis is Quoted on Customer Behaviors in Businesswire Article On Rakuten Ready
Rakuten Ready partnered with Brian Solis to study the state of the Order Ahead for Pickup market and track how brands perform in retail, QSR and grocery markets. The study enlisted secret shoppers to evaluate the Order for Pickup customer experience and wait times at 25 top quick-service restaurant, retail and grocery brands across the U.S. Chipotle, Panera, and Starbucks came out on top for fastest in-store pickup times overall, with retailers Best Buy and Nordstrom clocking in as best…
Your Online Behavior Funds a Social Currency and Creates a Digital Credit Score
The Black Mirror “Nosedive” episode is a very real depiction of a possible future of our digital and physical worlds. In fact, there are semblances of it forming in China right now. How you use social media can be collected into a social credit score. Your rating on Uber or Lyft aren’t the only systems tracking your digital behavior and transactions. What you create and curate, what you do, what you say, what you don’t say, who you know, can…
TechRepublic Interviews Brian Solis About The Changes Shaping Digital Transformation
In an insightful video interview, Solis is interviewed by TechRepublic’s Karen Roby about some of the changes currently shaping digital transformation, such as operational models and modernizing infrastructure. Solis begins by talking about the research he brings to his annual The State of Digital Transformation report. He says: “What that research has shown is sort of this eventual but certainly sluggish migration from the digital transformation of, so for example, cloud, customer support, what have you, to a more enterprise-wide,…
Brian Solis Chosen One of Top Digital Transformation Influencers of 2019 by Exceeders
Solis was listed among ten influencers in a piece by Yamini on the Exceeders site. The author introduces the article with a general overview of digital transformation: “Solely looking at digital transformation spending by organizations around the world should make it clear that it’s here to stay. A forecast by IDC states that worldwide spending on digital transformation technology and services may reach $1.97 trillion by 2022. The manufacturing industry is expected to invest the most, followed by transportation and…
