Studying the impact of innovation on business and society

Brian Solis Nominated to Join Global Innovation Institute’s Board of Advisors

Brian Solis Nominated to Join Global Innovation Institute’s Board of Advisors

Brian Solis has been nominated to Global Innovation Institute‘s board of advisors. GInI is the world’s leading professional certification, accreditation, and membership association in the field of innovation. “When you look through a lens of past experience, it can be hard to see what’s right in front of you. But once you see things through a lens of possibility, with wonder and without bias, you’ll wish you had only seen it sooner.”  

NASSCOM Introduces Brian Solis as Keynote Speaker on Quantum Computing and the Intersection of Tech and Humanity

NASSCOM Introduces Brian Solis as Keynote Speaker on Quantum Computing and the Intersection of Tech and Humanity

Brian Solis recently keynoted the NASSCOM Technology and Leadership Forum in Mumbai, India. Brian had the opportunity to present two keynote presentations, one on the state and future of Quantum Computing in the enterprise and also another on the intersection of humanity and technology. Brian’s presentation on quantum is available on Slideshare. Following his presentations, Brian also joined Suresh Venkat on Digital Disruptors to discuss his topics and also share his views on current and future digital trends. To book…

Comcast CX Innovation Day Explores New Dimensions in Customer Experience; Features Brian Solis as an Expert

Comcast CX Innovation Day Explores New Dimensions in Customer Experience; Features Brian Solis as an Expert

Businesses in every industry are encountering a new set of challenges and opportunities as they seek to forge lasting relationships with a newly emerging generation of connected consumers who have varied interests, needs and expectations. This is precisely why we recently invited several leading Customer Experience experts, technologists and industry thinkers to our CX Innovation Day roundtable event at the Comcast Silicon Valley Innovation Center, where we had an engaging dialogue about new dimensions in CX innovation. With eWeek’s editor-in-chief…

TopRank References Brian Solis as an Influencer Role Model in Its New List, 5 Key Traits of the Best B2B Influencers

TopRank References Brian Solis as an Influencer Role Model in Its New List, 5 Key Traits of the Best B2B Influencers

Industry thought leader on digital marketing and influence Lee Odden, TopRank listed Brian Solis in his latest list “5 Key Traits of the Best B2B Influencers.” Brian is referenced under “Popularity.” There’s no one formula for the perfect B2B influencer, but there are some common characteristics that B2B brands should look for in varying proportions according to what’s important to a program or activation. I call those characteristics the 5Ps of B2B Influence. Popularity While network size is not the…

Google’s Meena Chatbot Could Humanize Conversational AI, But Are Enterprises Ready to Invest in More Intuitive Digital Customer Experiences

Google’s Meena Chatbot Could Humanize Conversational AI, But Are Enterprises Ready to Invest in More Intuitive Digital Customer Experiences

TechTarget’s Don Fluckinger is a friend and a highly regarded tech journalist. He recently rounded up dome of the industry’s leading CX and AI experts to explore Google Meena’s next-generation conversational AI. He always brings together a great group for a productive and thoughtful conversation! For context, chatbots today are largely used in rule-based engagements, sitting onĀ top of structured data to perform a set of focused operations. They connectĀ customers to common information or facilitate everyday transactions. In the more effective…

Digital Analyst and Futurist Brian Solis to Keynote Georgia State’s Future of Marketing Conference

Digital Analyst and Futurist Brian Solis to Keynote Georgia State’s Future of Marketing Conference

A new conference presented by Georgia State University’s Robinson College of Business will bring together senior marketing professionals from throughout the Southeast for a half day of learning with leading futurists and some of the nation’s most knowledgeable marketing executives. The Future of Marketing Conference will feature Brian Solis was announced as the opening keynote. Brian will share a brand new speech on the rapid rise of distracted consumerism and the future of experience design. Brand and marketing executives can…

TechTarget Asks Brian Solis About Google’s Meena AI Chatbot and Its Role in CX Innovation

TechTarget Asks Brian Solis About Google’s Meena AI Chatbot and Its Role in CX Innovation

TechTarget’s Don Fluckinger rounded up industry experts to explore Google Meena’s next-generation conversational AI. He always brings together a great group for a productive and thoughtful conversation. Leading digital analyst Brian Solis believes that Meena represents a potentially significant leap forward in conversational AI. Today, chatbots are largely used in rule-based engagements, sitting onĀ top of structured data to perform a set of limited operations. They connectĀ customers to common information or facilitate everyday transactions. In the more effective cases, AI is…

SAP’s The Future of Customer Engagement and Experience Spotlights Brian Solis’ Thoughts on Customer Data, Privacy and CX

SAP’s The Future of Customer Engagement and Experience Spotlights Brian Solis’ Thoughts on Customer Data, Privacy and CX

On Twitter, SAP hosts regularly hosts the #CXTweetChat where experts gather to discuss the top trends in customer experience. In a recent Tweet Chat, Brian Solis joined to share customer data, privacy and marketing as CX. Tracey Wallace captured the entire conversation for SAP at The Future of Customer Engagement and Experience. Call it traction. Call it swing. Call it group think. Whatever you call it, there’s something magical about an organization all working toward the same end goal. Perhaps…

TechRepublic Features Brian Solis in Story About Digital Transformation Trends

TechRepublic Features Brian Solis in Story About Digital Transformation Trends

TechRepublic’s Macy Bayern covered the release of Frost & Sullivan’s latest analysis, ā€œTop End User Priorities in Digital Transformation, Global, 2019.ā€ To add expert perspective to these important trends, Bayern reached out to digital analyst and futurist Brian Solis. The article features highlights from their excellent conversation. The unabridged transcript of their discussion is here. The retail (44%) and transportation (43%) industries are leading the pack in digital transformation. “Frost & Sullivan define digital transformation in a very traditional sense,…

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