Brian Solis’ global keynote at Hotwireâs Bootcamp in July 2020 was a big hit. Hotwire U.S. president Barbara Bates shared the following with Brian following the event… Thank you so much for providing the Tech Keynote at Hotwireâs Bootcamp. It was an absolute hit! Many of us are still talking about the perspective you gave on the novel economy and how refreshing your insights are. Weâve already seen our team start to integrate your language and terminology into their own…
The Ultimate Disruption: The COVID-19 pandemic led to a seismic shift in consumer behavior
The first issue of CORE Magazine published by Epsilon features new research by Brian Solis on disruption, the Novel Economy and new consumerism. The Ultimate Disruption As the virus swept the globe, brands changed how they inter- acted with customers due to social distancing and stay-at- home orders. Consumer perspectives about making purchases also shifted with fluctuations in the stock market, skyrocket- ing unemployment and supply chain issues. As many people lost their jobs and those still earning a paycheck…
The COVID-19 pandemic led to a seismic shift in consumer behavior and the future of brand
The first issue of CORE Magazine published by Epsilon features some of my new research on disruption, the Novel Economy and new consumerism. I’d like to share it with you below… The Ultimate Disruption:Â The COVID-19 pandemic led to a seismic shift in consumer behavior As the virus swept the globe, brands changed how they inter- acted with customers due to social distancing and stay-at- home orders. Consumer perspectives about making purchases also shifted with fluctuations in the stock market, skyrocket-…
Digital Branding Institute Names Brian Solis One of Nine Digital Thought Leaders to Follow in 2020
Is your organization ready for the future as technology and consumer tastes continue to change? Writing for the Digital Branding Institute, digital strategist Juntae DeLane asserts that keeping up with his list of Digital Thought Leaders to Follow in 2020 can provide daily inspiration to remain 10 steps ahead of the pack. Among the nine powerhouse thought leaders on the list is digital anthropologist Brian Solis, who DeLane lauds for his work studying disruptive technology and its effect on business,…
Brian Solis Keynote: Inspirar, conectar e estimular a criatividade. Ă o Festival Criativar
Evento reunirĂĄ, de 24 a 27 de setembro, de forma on-line, expoentes dos mais variados segmentos da Cultura De 24 a 27 de setembro, Santos estarĂĄ no foco central da primeira edição do Festival Criativar, que acontecerĂĄ virtualmente. O evento apresentarĂĄ as mentes criativas de empreendedores, artistas, criativos e pensadores do Brasil, do exterior e de Santos, nos segmentos do audiovisual, da mĂşsica, design, arquitetura, games, entre outras ĂĄreas. âO Criativar vem para demonstrar o poder da criatividade e da…
COVID-19 Gives Rise to the Novel Economy – Not Yet a New Normal
When COVID-19 started to shut down the world and rock humanity to its core, the world was left without a defense mechanism or a playbook. Suddenly, everything was thrust into disarray with organizations and leaders alike scrambling to respond, to find stability, and ensure business continuity. In my research at Salesforce, I focused on how customers (and employees) were evolving as a result of pandemic disruption and how businesses could use these real-time insights to guide organizational and digital transformation…
Innovation, personalisation, resilience: Keys to accelerating in the novel economy
Last weekâs Salesforce Live for Retail and Consumer Goods event was packed with great advice to help consumer goods companies and retailers accelerate out of crisis and to growth. Here weâre sharing the highlights. Retail and consumer goods companies face very different challenges and opportunities at the moment, dictated by both a businessâs ability to move quickly and innovate, and whether its target industries are distressed or surging. But regardless of a retail or CG brandsâ current opportunities or challenges,…
DisrupTV: Brian Solis Joins Ray Wang and Vala Afshar to Explore the Rise of the Novel Economy in a Global Pandemic
When COVID-19 started to shut down the world and rock humanity to its core, the world was left without a defense mechanism or a playbook. Suddenly, everything was thrust into a “new normal” and with organizations and leaders alike scrambling to respond, to find stability, and ensure business continuity. In his research at Salesforce, Brian Solis focused on how customers (and employees) were evolving as a result of pandemic disruption and how businesses could use these real-time insights to guide…
Giving CX Purpose: Shifting from Customer Experience to the Customer’s Experience
Customer experience is the new battleground for brands. How company’s deliver CX is either a competitive advantage or disadvantage. But, CX is so much more than how we think and talk about it, how we plan for and imagine its future, and how we invest in and support it. Perhaps it’s in how we frame it. We tend to observe it as mission critical, but we organize around it through distributed strategies across the organization. We enable disparate versions of…
The Top 150 Global Customer Experience Thought Leaders of 2020
Customer experience (CX) is the next competitive advantage or disadvantage for businesses. Brian Solis has been leading the advancement of CX innovation for many years now. CX Insider just named Brian as one of the “Top 150 Global Customer Experience Thought Leaders” of 2020.
