Studying the impact of innovation on business and society

Digital and Real World Influence is About Community

Digital and Real World Influence is About Community

Shortly before we rung in 2021, I spent time with the TopRank marketing team to talk about the year ahead. I joined 13 others in helping the team prepare an article sharing B2B influencer marketing predictions for 2021. Please take the time to read what other experts had to say. I wanted to share my part with you here. Thank you! Moving into 2021, we can all congratulate each other for making it this far. When it comes to B2B…

Digital Darwinism: For businesses to adapt and thrive, they must take a more profound and humanistic approach to transformation

Digital Darwinism: For businesses to adapt and thrive, they must take a more profound and humanistic approach to transformation

Under pressure to act fast during the pandemic, businesses sped up their digital transformation plans, compressing their timetables from years into months. Now they face the next phase of evolution, what digital prophet Brian Solis calls the “novel economy”. For businesses to adapt and thrive, says Solis, they must take a more profound and humanistic approach to transformation. Stephen Shaw, Chief Strategy Officer of Kenna, and Brian Solis, recently had a refreshingly honest conversation about the real future of digital…

Podcast: Thinking Beyond the New Normal – det nya normala i en onormal tid

Podcast: Thinking Beyond the New Normal – det nya normala i en onormal tid

The interview is in English, but it was recorded (virtually) in Sweden. Brian Solis Ă€r författare och talare med bred kunskap och erfarenhet inom digital antropologi. LĂ€nge har han studerat Digital Darwinism för att förstĂ„ effekterna av disruption inom företag, marknader och samhĂ€llen. Hans insikter om teknikens och framtidens utveckling av affĂ€rstrender har gjort honom till en kunskapsdelare för ledare och marknadsförare vĂ€rlden över. Vill du ha mer av VD-podden? AnmĂ€l dig till vĂ„rt nyhetsbrev https://bit.ly/2KKZd7K och ta del av…

Digital Transformation Series: Retail Rebooted Featuring Umesh Sripad, Chief Digital Officer of IKEA and Brian Solis, Global Innovation Evangelist of Salesforce

Digital Transformation Series: Retail Rebooted Featuring Umesh Sripad, Chief Digital Officer of IKEA and Brian Solis, Global Innovation Evangelist of Salesforce

AppsFlyer is hosting a special conversation that highlights digital transformation from the perspective of innovators. Brian Quinn, President, Norther America, AppsFlyer, will lead a conversation with Umesh Sripad, Chief Digital Officer of IKEA, USA, and Brian Solis, Global Innovation Evangelist, Salesforce. You can view the conversation here. Digital Transformation Series: Retail Rebooted With e-commerce the shining star of an uncertain period in retail, receive a deep dive into how mobile leapt to the challenge of meeting consumer demand. From the…

The Future of Travel and Tourism in a Post-COVID World

The Future of Travel and Tourism in a Post-COVID World

Every industry, in its own painful way, has been disrupted due to COVID-19. While I’ve been sharing scenarios of disruption for the last 20 years, I never considered a global pandemic of this caliber. I feel deeply for every industry and every company and every person affected. It’s why, at Salesforce, I’ve dedicated my research since March 2020, to understanding the effects of disruption to help executives navigate forward. My goal explored beyond the new or next normal toward one…

Dear Retailers, Architects, and Commercial Realtors, Here’s What Digital-First Consumers Want in Shopping Center Design

Dear Retailers, Architects, and Commercial Realtors, Here’s What Digital-First Consumers Want in Shopping Center Design

On December 2nd, 2020, I was presented with an incredible opportunity to keynote CenterBuild, organized by the International Counsel of Shopping Centers (ICSC). My session, “The Future of Retail and Real Estate Isn’t What It Used to Be,” focused on the cultural roots of shopping centers and the role they can play as society evolves in a new trajectory due to COVID-19. Brannon Boswell, Executive Editor/SCT, wrote a wonderful article summarizing the presentation that I wanted to share with you…

Wall Street Journal Artificial Intelligence Newsletter Features Article by Brian Solis on Future of AI

Wall Street Journal Artificial Intelligence Newsletter Features Article by Brian Solis on Future of AI

CIO recently published an article by Salesforce Global Innovation Evangelist and digital anthropologist Brian Solis on the acceleration of AI and automation adoption. The article was also picked-up by WSJ’s “Artificial Intelligence” newsletter. Please read the full article at CIO Pandemic drives AI adoption. Covid-19 is driving corporate investments in AI from a “nice-to-have” capability to a full-blown business imperative for adding value to workflows, augmenting productivity and improving customer services.

Why Human Connections Should be at the Center of Digital Transformation: A Conversation with Blazing Trails

Why Human Connections Should be at the Center of Digital Transformation: A Conversation with Blazing Trails

I had the wonderful opportunity to join Michael Rivo on the Salesforce Blazing Trails podcast. What an amazing conversation! We explored the intersection between humanity, social science, and innovation. If you have 22 minutes and 20 seconds, I’d love for you to join us! You can listen to the show here. I hope it helps! The show is also available on… Apple Podcasts Spotify Google Podcasts Show Notes: Successful digital transformations start and end with the teams executing them. Meaningful…

AI and Automation Present a Choice for a Post-COVID World: Business as Usual or Business Unusual

AI and Automation Present a Choice for a Post-COVID World: Business as Usual or Business Unusual

Today, we stand at a crossroad where we can go in one of two directions: perish in ‘business as usual’ or thrive in ‘business unusual.’  Automation Anywhere is helping the world automater epetitive tasks through RPA (repetitive process automation). They’re doing so to reduce the everyday, menial tasks of employees to free them up for more creative and imaginative tasks and also to staff the jobs of the future…today. I was asked to speak on this subject at this year’s…

Digital Transformation in 2021 and Beyond – A Prediction

Digital Transformation in 2021 and Beyond – A Prediction

Salesforce executives shared their 2021 predictions for the future of work, digital transformation, and business innovation. While there will always be unknowns, Salesforce executives believe there are important scenarios and technologies businesses must plan for in their approach to the new year. What’s clear is that the opportunities for transformation and innovation are not only abundant, but also focused on a digital imperative. Brian Solis, Salesforce’s Global Innovation Evangelist was also included in the mix of important predictions. Serving the…

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