TechRepublic’s Karen Roby spoke with Brian Solis, global innovation evangelist at Salesforce and bestselling author of several books, about what he calls Generation N and how the COVID-19 pandemic has affected business. The following is an edited transcript of their conversation. Karen Roby: How our lives have changed since we last talked! This is why I was really glad to talk to you today, because Generation N! This is a concept I want you to explain, and tell everybody,…
La Génération N, les nouveaux consommateurs post-confinement – L’ADN
Source: L’ADN Il n’y a pas que les millennials et les Z dans la vie. La crise du Covid rebat les cartes et fait apparaître de nouvelles générations, plus complexes à cerner. Épisode inédit dans nos vies, le confinement a été un catalyseur de tendances. Contraints et forcés, nous sommes passés de l’open-space au télétravail en jogging-chaussettes. Côté conso, la fermeture des magasins physiques a évidemment reporté les achats sur le digital. Mais, d’après l’anthropologue digital Brian Solis, ces nouvelles contraintes de la…
Retail Just Experienced Its Ctrl-Alt-Del Moment
Denyse Drummond-Dunn explores the state and future of retail in Customer Think—features Brian Solis. Will the future of retail be without physical outlets? Brian Solis wrote a great article also in early 2017 on the “11 Trends Shaping The Future Of Retail” based on a presentation he wrote back in 2015! However, despite their age, I feel that they remain as true today as when he wrote it. He says that retail continues to suffer from what he calls the new “Kodak…
Build the Future of Conversational Experiences – Brian Solis Keynotes Conversation 2020 in Paris
Brian Solis is keynoting Conversation 2020 in Paris on 3 December, 2020 with a special, VIP Q&A. . Closing the Experience Gap: Creating meaningful digital experiences at a time when customers need it the most In this gripping keynote, world-renowned speaker Brian Solis will shed light on how shifting from selling products to delivering experiences builds stronger customer relationships and drives business growth, a fitting transformation for the times. briansolis.com/speaking
Redefining the human-centred approach to marketing
Via CMO… We’re living in a time of the ‘#noveleconomy’, a new and unusual time marked by the coronavirus, where the number one driver has to be customers and employees, Salesforce global innovation evangelist, Brian Solis, claims. “We have to learn, whether that’s in retail or in brand, how to deliver a much more impactful experience, not just for someone who’s connected, but for someone who’s emotionally, subconsciously and intellectually moved because of a global pandemic,” Solis explained during this…
Brian Solis to Keynote Nokia Real Talk 2020
Brian Solis will keynote Nokia Real Talk 2020, 10 November. This is not the new normal or the next normal: that’s for everyone else – Link World-renowned digital anthropologist and best-selling author Brian Solis will explore the true meaning of innovation in times when everything doesn’t seem to make sense. In his years of research in challenging convention and breaking new ground, he will share insights from COVID’s disruption, how the most resilient responded, and also how we, as individuals,…
10 Quotes to Enrich Your Customer Experience
Mercí Thierry Spencer Transcript in French (via Google Translate): rien de tel qu’une bonne situation pour s’inspirer et partager des convictions autour de soi je vous propose une sélection de dix citations pour enrichir votre expérience client les gens ne se souviennent pas toujours de ce que vous dites ni même de ce que vous faites mais ils se souviennent toujours de ce que vous leur avez fait ressentir my angel ou écrivaine poétesse actrice et militante américaine ne pensais…
With Social Media Addiction, AI Algorithms, and Disinformation, the Real Social Dilemma is Ours to Solve: Where Do We Start?
How do we live in a world of constant distraction without giving up these digital tools that monopolize our attention, but provide value at the same time? Is it an all-or-nothing game? These are questions more people are asking as a result of the overwhelming success of the Netflix documentary The #SocialDilemma, which looks at the consequences of driving user engagement through so-called “bubble filter” algorithms, that increase utilization by showing us more of what we’re already watching, insulating us…
Entrepreneur Hosts Webinar featuring Brian Solis Interviewed by Journalist and CultureBanx CEO Kori Hale
Hosted by Entrepreneur, Journalist and CultureBanx CEO Kori Hale will interview renowned keynote speaker, futurist, award-winning author, and Global Innovation Evangelist for Salesforce, Brian Solis. For nearly three decades, Solis has helped executives of leading brands and startups understand what’s happening and why, visualize future trends, and deliver the future they want to see. Covid-19 turned the world upside-down in March and businesses of all sizes were presented with never-before-seen-challenges. The way we work, sell, service and market to customers has forever changed. Six months…
Brian Solis keynotes NG Retail Digital Summit to Explore the New Trajectory for Retail
Brian Solis keynotes NG Retail Digital Summit, live from London (virtually via Silicon Valley)! Brian’s topic is looking forward in times of disruption to ctrl-alt-del the future of retail. Please register to watch his keynote live or on-demand, “What 2030 looks like for digital and physical models: Exploring the future of retail innovation.”
