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New Report from Altimeter’s Brian Solis and Charlene Li Reveals Startling Gap Between “Social Media” and a “Social Business”

“The Evolution of Social Business: Six Stages of Social Media Transformation” outlines six distinct stages as companies mature in social New research from Altimeter Group’s Charlene Li and Brian Solis explores the range of social media maturity in businesses today. The report, The Evolution of Social Business: Six Stages of Social Media Transformation, uncovers a distinct gap between organizations that execute social media strategies and those that are truly a “social business.” The report also provides readers with prescriptive recommendations…

CNET Asks Brian Solis Why Teens are Tiring of Facebook

(Credit: James Martin/CNET) CNET’s Jennifer Van Grove believes that Facebook has become a social network that’s often too complicated, too risky, and, above all, too overrun by parents to give teens the type of digital freedom they crave. Following are some of Solis’ thoughts in Van Grove’s article… The under-13, tween crowd, including one CNET editor’s daughter, technically isn’t allowed to use the application, as dictated by the terms of service and a federal restriction (though the law is changing…

Brian Solis and Shaquille O’Neal take to the court for SXSW 2013 interview

Brian Solis and Shaquille O’Neal take to the court for SXSW 2013 interview

In one of the most anticipated events of South by Southwest Interactive, four-time NBA champion and popular NBA analyst Shaquille O’Neal (@Shaq) will join best selling author Brian Solis on stage for a one-on-one interview. The two will explore social media, startups, and all things hoops. The event, “Shaq Goes Social: The Big Interview,” is slated for Monday March 11 from 12:30 pm -1:30 pm. One of the biggest personalities in the sports world, Shaquille has more than 3,000,000 likes…

LinkedIn Names Brian Solis as an Official Influencer

Brian Solis has been named to LinkedIn’s new list of Influencers joining the likes of President Barack Obama, CEO Richard Branson, Arianna Huffington, T. Boone Pickens among only 400 others.  The new program offers the 175 million users of the professional networking site the chance to follow the musings and expert advice from a panel of universally-recognized thought leaders and industry-specific movers and shakers. The hand-selected Influencer panel includes business moguls, politicians, Internet bloggers, self-help gurus and entrepreneurs. Solis joins…

Oracle and Brian Solis to host webcast on “Digital Darwinism”

Webcast “Digital Darwinism: How Brands Can Survive the Rapid Evolution of Society and Technology” will stream live Thursday, December 13 at 10 a.m. PT/1 pm ET Author, analyst, and futurist Brian Solis will be discussing the future of business and the importance of adapting to emergent trends in a webcast titled, “Digital Darwinism: How Brands Can Survive the Rapid Evolution of Society and Technology.” The webcast is part of Oracle’s Social Business Thought Leaders Webcast Series. The webcast will be…

Seven Ways for Marketers to Respond to Big Data from Brian Solis

Seven Ways for Marketers to Respond to Big Data from Brian Solis

John Balla of sas attended Brian Solis’ keynote during the 2012 NCDM Conference presented by the Direct Marketing Association. Here’s his excellent recap of the presentation… Apparently the “big” in “big data” is only going to get bigger. And it turns out that organizations have not prioritized big data as much as they perhaps should because too many of them aren’t effectively leveraging customer data across channels. Both of those are positions held by the Altimeter Group’s Brian Solis, and…

Brian Solis to Discuss the Human API at LeWeb 2012

Brian Solis, award-winning author and principal at Altimeter Group, is scheduled to speak on December 6 at LeWeb in Paris. LeWeb is Europe’s biggest tech conference, running from December 4-6. This year’s theme centers around hyperconnectivity and “The Internet of Things.” Solis’ session, “The Human API and the Internet of Things” is scheduled for December 6 at 11:20 am. According to Solis, “The Internet of Things is everywhere and we’re just getting started. But the importance of this trend is…

Brian Solis included on Mashable’s “25 Twitter accounts that will make you smarter”

Brian Solis included on Mashable’s “25 Twitter accounts that will make you smarter”

Brian Solis (@briansolis) joins the likes of NASA (@NASA), TEDTalks (@TEDTalks), and Melinda Gates (@MelindaGates) in Mashable’s 25 Twitter accounts that will make you smarter. Mashable picked 25 Twitter accounts that will increase one’s general knowledge in a wide range of topics: science, technology, human rights, the environment and more. According to Mashable, these individuals and general fact-toting accounts will help you engage in intelligent discussions — so you can impress your friends and family. Mashable described Solis as: “a…

Brian Solis Named to Billboard’s Twitter 140

Billboard’s second annual Twitter 140 named Brian Solis (@briansolis) one of the 140 must-follow Twitter accounts in the music industry. Billboard described Solis as a “connected, respected, and well-read source for the latest social media and tech news.” According to Billboard, the Twitter 140 includes the voices who steer the conversation about the music industry and digital culture. The list was determined by a panel of industry experts, musicians, digital trailblazers and Billboard’s own staff. The musicians and individuals included…

Brian Solis Kicks Off Pivot 2012: From Social Brands to Social Business

Pivot Conference Producer, Editorial Director and Host, Brian Solis kicked off the 2012 Pivot Conference in New York City. Held October 15-16, Pivot is the only conference focused on how leaders from big brands and agencies can succeed in a market transformed by Social Consumers. The conference brings together today’s marketing leaders who recognize the game-changing power of the plugged-in social consumer. Solis developed this year’s theme, “From Social Brands to Social Business” and selected all Pivot speakers. “This year,…

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