Shel Holtz is a leading expert on employee and customer engagement and in this compelling article, he demonstrates quite convincingly the need to invest in engagement and new technologies to compete in the digital economy. Among the many stats and thought leaders Holtz shares in his work, he also featured the recent research by Brian Solis and LinkedIn on . Excerpt: Employees who are socially engaged “are more likely to drive greater lead generation, cultivate innovation, and yield top talent,”…

TechRepublic’s Erin Carson examined some of the biggest trends for social media in 2015. Brian Solis added his thoughts on how to make it matter again… Excerpt: “This is where marketing and social and the future of all of this stuff really have a tremendous opportunity to take a step back and understand what it is we’re trying to do in the first place, and how we can add value in order to take value from each of these platforms,”…

Jenn Van Grove writing for TheStreet dug into the rumors of whether or not Twitter would acquire Shots. Speculation aside, the Shots  twenty-something and younger female demographic is both coveted and elusive by advertisers. An acquisition by any network would be strategic in any monetization strategy. Van Grove reached out to Brian Solis, among others, for comment… If sharing a selfie seems like a ridiculous form of communication, then you’re most likely not a user of mobile application Shots, the…

Par Marion Moreau, FrenchWeb Brian Solis, digital analyst chez Altimeter Group, est l’invité de Frenchweb pour ce nouveau Debrief de la semaine tourné à LeWeb’14. Il revient sur l’événement, et les grandes tendance : le mobile, notamment en Asie, le secteur des VTC avec la levée de fonds de SnapCar, SoundCloud qui pourrait être valorisé plus de 1,2 milliard de dollars, la monétisation de Twitter…  

Anche quest’anno, è tornato sul palco di LeWeb Brian Solis (nella foto), Principal di Altimeter, per parlare di disruption. Per Solis, si tratta di qualcosa che interrompe le regole e cambia il comportamento delle persone e dei mercati che questa volta racconta da una prospettiva diversa, quella di disruption come ecosistema. “L’innovazione è una costante e noi dobbiamo cominciare a pensare alla tecnologia in modo differente se vogliamo creare qualcosa che continui a far parlare di sé nei prossimi 10 anni”, dice Solis….

  Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What’s the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in…

Qui ? Brian Solis, digital analyst et dirigeant d’Altimeter, Marcus Weller, CEO de Skully et Jeremy Johnson, cofondateur d’Andela. Quoi ?  Un talk sur la disruption à LeWeb14. Comment ?  “Disrupter ce n’est pas améliorer les choses, faire de l’incrémentalisme’. C’est créer de nouveaux univers, changer l’écosystème, et faire en sorte que le monde s’adapte à vous” explique Brian Solis. “Pour cela, il faut questionner tout.” Marcus Weller a eu un accident de moto et a renoncé à conduire, jusqu’au…

via Radioline LeWeb’14 – Backstage Radio Station, Episode #5 day 3 @LeWeb (#LeWeb) with Brian Solis, Digital Analyst, Anthropologist & Author. LeWeb is THE international digital innovation conference. Every year, it gathers thousands of guests and speakers worldwide. And for this new edition of LeWeb, Radioline has been chosen as the exclusive radio partner to animate the LeWeb’14 – Backstage radio station, a radio station that will come and meet you at the event! So let’s go, let’s hear and…

via Euronews Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What’s the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish…

Via Erin Carson, TechRepublic One of social media’s most defining characteristics is its constant rate of change. Just a few years ago, it was seen as a novel time waster, these days businesses are recognizing the evolving relationship between social and business goals. In 2015, social media marketers will be dealing with many of the same problems and pitfalls as they have in the past, down to finding the right way to think about marketing opportunities on social media, which…