Studying the impact of innovation on business and society

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The Future Belongs to Those Who See AI as a Partner, Not a Threat

The Future Belongs to Those Who See AI as a Partner, Not a Threat

They call him the Godfather of AI. Geoffrey Hinton spent his life building the foundation for artificial intelligence. But today, he’s sounding the alarm. In a recent conversation with Steven Bartlett, Hinton didn’t hold back: AI is evolving faster than most people, companies, or governments can comprehend. It’s not just coming for routine jobs. It’s coming for ours…the cognitive, creative, and strategic roles we thought were safe. But here’s the truth: AI doesn’t have to replace you. You can evolve…

Workflow: The AI-driven CRM revolution

Workflow: The AI-driven CRM revolution

Originally published in Workflow By ServiceNow executives, Dave Wright, Chief Innovation Officer; Brian Solis, Global Head of Innovation; and Simon Grice, Senior Director, Innovation How reimagining customer relationship management for an AI-first world can help deliver more relevant, personalized, and productive experiences CRM has all the ingredients of an epic enterprise tech success story: massive growth, industrywide adoption, and innumerable technological innovations that have suggested new strategic possibilities for the enterprise over the span of decades. There’s only one problem:…

ServiceNowAI Maturity Index: A 5-Stage Framework Toward Enterprise AI Transformation

ServiceNowAI Maturity Index: A 5-Stage Framework Toward Enterprise AI Transformation

Unlocking the Future of Enterprise AI: Insights from the ServiceNow AI Maturity Index At ServiceNow Knowledge 2025 in Las Vegas, I had the privilege of joining Chief Innovation Officer Dave Wright, my boss, and Tom Smith, Editor in Chief, analyst, at Cloud Wars, to discuss a pivotal development in the AI landscape: the ServiceNow AI Maturity Index. This comprehensive framework, built on insights from over 4,500 global organizations, offers a structured approach to evaluating and advancing AI strategies within enterprises….

Keynote: Innovation Starts Where Certainty Ends

Keynote: Innovation Starts Where Certainty Ends

💡 The light bulb wasn’t the result of better candles. Think about that. Innovation rarely comes from perfecting the past, it comes from experimenting forward and eventually jumping to the next curve. In this short video, I share the story of how true innovation requires moving beyond what works to chase what could be. It’s uncomfortable. It’s risky. But it’s necessary. Iteration is safe, but finite. Innovation is bold, but risky. The future won’t come from enhancing what we already know. The future will come…

Keynote: Most businesses have no clue what’s about to hit them

Keynote: Most businesses have no clue what’s about to hit them

🚨 “Most businesses have no clue what’s about to hit them.” Let’s explore the seismic shift unfolding now and over the next decade…where the old rules of business no longer apply. It’s time to challenge ourselves to stop waiting for direction and start shaping the future. With AI accelerating change and organizations struggling to adapt, this is a wake-up call for anyone serious about staying relevant. If you’re navigating uncertainty, this is for you…💡 Book Brian to speak at your next…

CIO EspaĂąa: AI is a paradigm shift by requiring organizations to rethink the way they operate

CIO EspaĂąa: AI is a paradigm shift by requiring organizations to rethink the way they operate

Brian Solis on Stage at ServiceNow’s AI Summit, Madrid, SpainIrene Iglesias Álvarez, CIO EspaĂąa En el marco de la celebraciĂłn del evento #PutAItoWork 2025 de ServiceNow, entrevistamos al antropĂłlogo digital y futurista, Brian Solis, para tomar el pulso a la tecnologĂ­a que mĂĄs clamores parece estar levantando en los Ăşltimos tiempos: la #IA. El antropĂłlogo digital y futurista ahonda en el porvenir de los negocios en un escenario copado por la inteligencia artificial e insta a los CIO a tomar…

What Got You Here Will Bury You Tomorrow: You Can’t Lead the Future with Yesterday’s Mindset

What Got You Here Will Bury You Tomorrow: You Can’t Lead the Future with Yesterday’s Mindset

Disrupt yourself — or be disrupted. We’re not easing into the future. We’re being thrown into it, wave after wave. And most businesses are still optimizing yesterday instead of inventing tomorrow. We now live in a Novel Economy — where change is constant, disruption is a given, and a mindset shift isn’t optional. The future is already here. And I believe it happens to you or because of you. The disruptions we faced over the years, political, societal, technological, aren’t…

Van automatisering naar innovatie: hoe AI ons werk fundamenteel gaat veranderen

Van automatisering naar innovatie: hoe AI ons werk fundamenteel gaat veranderen

A special contribution to Techzine Waar technologie voorheen werd ingezet om bestaande processen efficiĂŤnter te maken, opent AI de deur naar een compleet nieuwe manier van denken en creĂŤren. Automatisering van routinetaken is slechts het begin—de echte kracht van AI ligt in de mogelijkheid om innovatie te versnellen en organisaties in staat te stellen het volledige potentieel van mens en machine te benutten. Hoe kunnen we AI inzetten als een katalysator voor groei, creativiteit en strategische vooruitgang? AI stimuleert innovatie,…

The Rise of Synthetic Intimacy: AI is Becoming Your Co-Pilot in Real Life

The Rise of Synthetic Intimacy: AI is Becoming Your Co-Pilot in Real Life

How do you use generative AI? Is it to create content, collaborate on work, ideate, learn, code, or seek direction? What if I told you that, according to one research study, the number one application for generative AI is to help with mental health and loneliness? According to one study, people are increasingly turning to AI for emotional support, personal growth, and self-improvement. This is the 2nd year in a row when Marc Zao-Sanders publishes his research in Harvard Business…

Harvard Business Review: Train Your Brain to Work Creatively with Gen AI by Brian Solis

Harvard Business Review: Train Your Brain to Work Creatively with Gen AI by Brian Solis

Harvard Business Review featured a highly popular article by Brian Solis, “Train Your Brain to Work Creatively with Gen AI.” Summary: When most people prompt generative AI, they do so within the paradigm of how they think about what could or should come next. For example, when searching Google, users may ask a question, search for the best Thai restaurant “near me,” or insert specific criteria based on filtered output, such as “best downhill mountain bike for intermediate riders.” That…

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