The role of CMOs globally has been on a continuous path of transformation. The digital era has created new ways for businesses to connect with audiences on a deeper level, and in turn deliver more seamless, personalized customer experiences at scale. Today’s CMO is uniting brand, sales, commerce, service, and loyalty to own the end-to-end customer journey.
Join Seth Godin, Brian Solis, and Canadian business leaders as they discuss how the role of the CMO is becoming more dynamic, strategic, and innovative to drive the customer experience of the future.
Speakers:
- Seth Godin, Entrepreneur & Best-Selling Author
- Brian Solis, Global Innovation Evangelist, Salesforce
- Duri Alajrami, Chief Sales & Marketing Officer, Moneris
- Nicole Tapscott, Chief Marketing Officer, Mejuri
Moderated by: Shachin Ghelani, AVP Marketing Cloud Canada, Salesforce
You can watch the conversation here for a limited time.
Brian Solis | Author, Keynote Speaker, Futurist
Brian Solis is world-renowned digital analyst, anthropologist and futurist. He is also a sought-after keynote speaker and an 8x best-selling author. In his new book, Lifescale: How to live a more creative, productive and happy life, Brian tackles the struggles of living in a world rife with constant digital distractions. His previous books, X: The Experience When Business Meets Design and What’s the Future of Business explore the future of customer and user experience design and modernizing customer engagement in the four moments of truth.
Invite him to speak at your next event or bring him in to your organization to inspire colleagues, executives and boards of directors.
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