Today I’m speaking at the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco. It is an intensive update on how to exploit the state of the art for increased visibility, greater ROI and crisis management. From the event description: You’ll bring yourself absolutely up to date on where PR technology stands today, on how to put it to use safely and cost-effectively, and on what new advances you can expect to see over the coming year. Best…
Web 2.2 Starts Tomorrow – Agenda and Topics Published
Chris Heuer sent a note that the Web 2.2 agenda is coming together based on several high quality proposals that were made for the talk topics. But, they also need your input (see below). If you have suggestions, all is not lost, as there will be open space sessions that will run concurrently (except for the Thursday morning BrainJams which they encourage everyone to participate in, and possibly the ‘Surprise!’ sessions.) The Web 2.2 team is seeking feedback on the…
The Evolution of Social Media Press Releases – NMR Cast #10
Chris Heuer, Shel Holtz, and I recorded the latest edition of the New Media Release NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast. The New Media Release Podcast, episode 10 can be downloaded here, heard directly from the FIR page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” Content Summary: Chris Heuer, Brian Solis, Shel Holtz. talk about Social…
How to Write a Social Media Press Release, Why, and What It All Means
As a function of the Social Media Club, Chris Heuer and I were recently discussing Social Media Press Releases with a reporter at a PR trade magazine when we realized just how many people have yet to even learn about the fundamentals of social media. For example, as we were defining the building blocks of an SMR (social media release), Chris stopped and asked the interviewer if she knew what a “tag” was. That was a great question, it turns…
The Evolution of Social Media Press Releases – NMR Cast #9
Chris Heuer, Shel Holtz, and I recorded the latest edition of the New Media Release NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast. The New Media Release Podcast, episode 9 can be downloaded here, heard directly from the FIR page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” If you subscribe to the FIR “everything” feed, however, this podcast…
Web 2.3 and Beyond, What’s Really Next?
Chris Heuer, host and event organizer of Web 2point2, has requested that participants write blog posts to facilitate topics for the board to consider for the Main Talks or the “How To” sessions. Here’s another idea: As more and more events spring up and parties become the new business mixers, we can’t help but scream, “the bubble is back.” But, I’d like to learn about what really lays ahead for the new Web. With the barrier to entry so low,…
Tags, Tag Beacons, Naming Conventions
Since Chris Heuer, host and event organizer of Web 2point2, has requested that participants write blog posts to facilitate topics for the board to consider for the Main Talks or the “How To” sessions, I thought I’d keep the ideas flowing. I’d like to see a discussion of new opportunities for Tags outside of Technorati. Greg Narain of BlueWhale Labs and Social Roots and I were speaking about the idea of Tag Beacons recently during the Webguild Web 2.0 event…
From Social Media 2 Corporate Media – Part I
I ran this post over at Social Media Club and felt it relevant to share with you here as well. I’ve also added a few additional pieces to keep it fresh and interesting for those who may follow both blogs. It’s easy to get caught up in the rapidly evolving world of social media and sometimes I have to stop and remember that there’s a whole other world out there that thinks social media is a group of friendly journalists….
Social Media Club Makes TechCrunch re: Our Initiative on Blogging Ethics
Tonight we’re hosting a roundtable entitled, “Talking About Disclosure” to discuss honesty, ethics, and disclosure – the things that will serve as a solid foundation for blogs as well as helping to escalate credibility in the blogosphere, among consumers, and among traditional journalists. The event even made TechCrunch today. Thanks Mike! Arrington (along with many other important bloggers) have been both in the spotlight and the hotseat in regards to blog posts and how, why, and when to disclose business…
New Topic Idea for Web2point2
Since Chris Heuer, host and event organizer of 2point2, has requested that participants write blog posts to facilitate topics for the board to consider as topics for the Main Talks or the “How To” sessions, I thought I’d keep the ideas flowing. I’d like to see a discussion of new opportunities for Tags outside of Technorati. Greg Narain of BlueWhale Labs and Social Roots and I were speaking about the idea of Tag Beacons recently during the Webguild Web 2.0…
