Solis was interviewed on Finovate Podcastsā āBreaking Banksā by guest host Brett King and co-host Dara Tarkowski about the concept and inception of his book āLifescale,ā which Solis called his eighth book overall but first āpersonalā book. He explains that after years of advising tech startups and shape the direction of that industry, he realized he was not immune to the powers of distraction or the addictive nature of āpersuasive designā in the apps and services we use every day….
Brian Solis Comments on āPersuasive Designā In Marketing Tech News Article On Social Media Addiction
Solis is quoted in a Marketing Tech News article by James Bourne called āConsumers are understanding the risks of social media addiction ā but taking the next step is hard.ā The article starts with a study by Kapersky claiming that one in three consumers did not know how to fully protect their privacy online. Ā The research aimed to explore whether the outrage and scandal of various data breaches has led users to improving their data hygiene. The article mentions another…
Brian Solis Explores āPersuasive Designā In Marketing Tech News Article on Social Media Addiction
In a Marketing Tech News piece by James Bourne on social media addiction and privacy issues, Solis mentions āpersuasive designā as a contributing factor in our addiction ā which, the piece claims, endures despite the growing personal privacy concerns. In the āAnalysisā section, the author mentions that āthe gap remains between fears and actually translating it to reduced usage. He uses a quote that Solis gave to the publication in May about persuasive design: āThe compulsion to endlessly scroll, to…
There Isn’t an App for That: The Formula for Productivity, Happiness and Creativity Starts Within
We didn’t lose our ability to focus or be creative, we were programmed away from it, toward a direction where our attention is heavily monetized. It’s by design.Ā The challenge is two fold. For those who remember life before smartphones and social media, memories serve as a benchmark for comparison. We tend to remember our analog lives and activities with a sense of nostalgia and also disbelief. After all, we’ve since learned to become digital-first in most things we do…
Tubefilter: Brian Solis Wants To Rescale Your Life To Thrive In A Digital Age
Tubefilter, the most trusted and widely read source for online video news, analysis, and events, caught up with Solis after he spoke at The Open Influence Summit to learn more about Lifescale and his new direction. Explaining how far social media has strayed from its original intent, Solis relays how a dozen years ago, he wrote a white paper for the Department of Defense about the potential to use social media to get more people involved in voting. Whatās happened…
