In episode 5 of WTF: What’s the Future, I’m joined by Eric Weiss, SVP of Growth & Performance Marketing, at Personal Capital. Did you know that two-thirds of people are losing sleep every night over financial anxiety? Odds are pretty good you fall in that camp. Eric joined me on WTF this week to talk about how Personal Capital is aiming to change that statistic. Their approach? Simply to make finance personal again. As time passes, our finances get more complicated and…
Making Finances Personal Again: A Conversation with Personal Capital About Digital Personalization and Human Engagement
Two-thirds of people are losing sleep every night over financial anxiety. Eric Weiss, SVP Growth and Performance Marketing, and the team at Personal Capital, are determined to see that statistic change. Their approach? Making finance personal again. I spent time with Weiss recently to discuss Personal Capital’s human-centered approach to financial tech and services. (More links below) For me, it’s personal… As a professional who’s always too busy being busy; as a husband and father trying to be great on…
