CX Network named Brian Solis as one of the top customer experience leaders to follow in 2023. Click here to learn more about the other 49 leaders! CX Network presents its guide to the top customer experience influencers you should follow this year CX Network is delighted to present its guide to the top customer experience thought leaders we believe you should follow in 2023. Spanning five of the world’s six continents (only Antarctica is missing so far – watch…
THE Top 11 Digital Transformation Influencers, Thought Leaders, Writers and Experts to Follow in 2022
via IA: Intelligent Automation Network Top 11 Digital Transformation Influencers 11 DX thought leaders, writers and experts to follow in 2022 Staying up-to-date on the latest digital transformation (DX), RPA, intelligent automation and enterprise data trends can be exhausting. However, as the digital transformation “thought leader” arena becomes more and more crowded, effectively identifying voices that are both reliable and resonant can be difficult. To help you break through the noise, we curated this list of the top 11 influencers…
Brian Solis Chosen as A Top 10 Digital Marketing Influencer By TrackMyHashtag
Solis made TrackMyHashtag’s list of Top 10 Influencers in a piece by Adwit Mishra titled “Top 10 Influencers Profiles (Digital Marketing). His listing includes links to his Twitter, Facebook, LinkedIn and his website www.briansolis.com. He is described in the “Introduction” section as “an independent digital analyst, a keynote speaker, advisor, thinker and best-selling author. He studies enterprise and consumer technologies to understand its impact on businesses, markets and society.” Read the entire article here: https://www.trackmyhashtag.com/blog/top-10-influencers-profiles-digital-marketing-week-006/
Forbes Article on Influencer Marketing Fraud Mentions Brian Solis
Solis is mentioned in an article by contributor Mat Zucker (of the CMO Network) titled “Influencer Marketing Fraud – Heroes Among Us.” The writer begins his piece by mentioning that the spotlight on influencer marketing has become glaring this year. He writes: “With more companies investing money and technology into what they see as an effective yet emerging practice for brands to engage customers, what’s also more prominent are hard questions about measurement, the absence of standards—and fraud.” Zucker writes…
Brian Solis Ranks #2 on BuzzSumo’s List of Top 100 Digital Marketing Influencers
Solis is ranked #2 on the latest List of Top 100 Digital Marketing Influencers compiled by research and monitoring tool BuzzSumo. BuzzSumo is dedicated to helping users find content that is most shared on social media channels, find influencers to particular topics, get alerts based on keywords, brand name, links, author name or domain, and track competitors and do an analysis based on their content. People have always considered the opinions of their peers as a part of their…
Brian Solis Tops The Thinkers360 Top 20 Global Thought Leaders on Technology List For May 2019
With a perfect score of 100, Solis tops the Thinkers360 leaderboard for the top 20 global though leaders and influencers on technology for May 2019. The listing includes authors, influencers and speakers who are members of Thinkers360 and who have curated and shared their thought leadership content – including articles, blogs, books, keynotes, media interviews, panels, podcasts, social media, speaking events, videos, webinars and whitepapers – via the platform. Thinkers360 differentiates itself from the various influencer leaderboards on social media…
Grin Names Solis One of Nine Leading Speakers Who Can Help You Boost Your Influencer Network
In an article about the art of public speaking, Brandon Brown, CEO of Grin, chose Solis as one of nine public speakers from the digital marketing domain “who make public speaking seem like an easy task.” The goal of the curated list is to help people understand how these experts can boost their influencer network. Solis is described in his entry as “a leading keynote speaker for digital marketing events globally. He speaks at conferences, summits and corporate events.”…
Demand Gen Report – Podcast: The Future Of Influencer Marketing Is Influencer Relations
New research from the Altimeter Group shows that 55% of marketers plan to spend more on influencer marketing in 2019. But according to Principal Analyst Brian Solis, marketers must rethink their approach and strategies to influencer marketing in order to be successful.
In a conversation with Demand Gen Report, Solis shared what he has named “Influence 2.0,” a new approach that includes building long-term influencer relationships and working with influencers to engage buyers at every touchpoint.
“Trust in companies, brands and executives plummets every year, but trust in peers or people ‘like me’ is always at the top,” said Solis. “At the end of the day, that’s what [influencers are] about … I think it is an underappreciated strategy in the marketing arsenal.”
Forbes – Influence And The Influencer: Persuading Audiences Through Social Identity
There are plenty of other approaches to determining influence. According to digital analyst Brian Solis, “Influence is the ability to cause desirable and measurable actions and outcomes.”
CMS WiRE – Why Nano-Influencers Are a Social Media Marketers Secret Weapon
Although it may seem counter-intuitive for marketers to approach an individual with a small following, nano-influencers can be important assets that help boost your brand’s social engagement strategy. According to research by Brian Solis, principal analyst at Altimeter Group, only 32 percent of consumers follow big-name influencers, compared to 70 percent who are influenced by their family and friends online.
