Enterprise Management 360 recently selected Brian Solis as one of their top 10 digital transformation influencers.
Plugging into the Future of a Connected Humanity: Exploring the Human API
In 2012, I had the opportunity to present at LeWeb in Paris. The theme of the conference explored the Internet of Things, where devices and things connect to one another to perform certain tasks and/or track activities to improve what we already do or make possible what weāre trying to do. The Internet of Things is bigger than we may realize. We are experiencing a shift from a world of inanimate objects and reactive devices to a world where data,…
Brian Solisā Interview With Mike Lawson at 2018 CO-OP Th!nk Conference Focuses on Changing Your Perspective to Change the World
Before his keynote at the 2018 CO-OP Th!nk Conference, Solis was interviewed in the Studio Lounge by host Mike Lawson. He discussed how to change your perspective to change the world ā something the financial services industry is currently experiencing. Solis provided some practical tips on how you can change your perspective ā especially if youāre stuck in a rut. Among his quotes: āI have a saying: āIf you have to wait for someone to tell you what to do,…
The Importance of Having a Purpose in Digital Transformation and Innovation
So many companies are investing in digital transformation and corporate innovation strategies to compete for the future. Ā They’re typically led by technology and aimed at growth areas such as customer experience (CX). In actuality, these efforts are most often not that innovative…they’re a bit more iterative than groundbreaking. Ā That’s ok, but these times necessitate a balance of innovation and iteration. Many organizations are simply investing in new technologies and expertise to simply modernize legacy models, processes and systems. However, to…
The Human Dimension of Innovation and Digital Transformation
Any time I get to visit Madrid, Spain (EspaƱa!), I take it. It’s where my mother was born and it’s where much of my family still reside. I used to visit every other year going back to my earliest of years. I miss it, I miss my family and I hope to visit again soon. During my last trip, I had the opportunity to partner with BBVA and Oracle to present to executives from Spanish companies on the state and…
Customer Experience, Where It is Now, and Where It Will Go Next
Leo Bertelli was gracious enough to invite me for an interview on the state and future of CX. Ā The conversation was so engrossing that I wanted to share it with you here. I hope it helps you! What do you think have been the most significant advances in CX in previous years? You canāt talk about customer experience if you donāt appreciate what the word experience means – and as the author of a book on experience design, I struggled…
Brian Solisā Keynote Speech at Romeās 2018 #EnelFocusOn Spotlighted On Enelās Website
Highlights of Solisā message at the 2018 #EnelFocusOn series of talks in Rome was featured in an article about the event on the Enel website. The site includes all information on the energy, gas, energy commodity and all environmental and technological innovation programs to promote sustainable development. The Enel Group is an Italian multinational energy company that is active in the sectors of electricity generation and distribution, as well as in the distribution of natural gas. The section of the…
ZDNet: An Interview With Brian Solis on Perception and Social Media
Brian Solis recently spoke to ZDNet’s Tonya Hall on the subject of perception and social media. As Solis puts it, “We’re really at a crossroads between digital and humanity.”
MyCustomer: Brian Solis on Whether Your Brand Should Quit Social Media
This recent MyCustomer article examines whether brands should respond to the present social media controversies by abandoning platforms like Facebook and Twitter. Brian Solis comments on the crisis, arguing that recent events present a sea change in public opinion about the once-popular platforms.
REwired: Brian Solis on Reimagining the mortgage lending experience
In this recent REwired blog post, Jason Frazier calls for the mortgage lending industry to focus on customer experience. Frazier suggests lenders adopt Brian Solis’ concept of Experience Architecture, a holistic approach to customer experience.
