Solis is quoted in an article by CMO by Adobe contributing writer Mercedes Cardona titled âCan Quantum Computing One Day Solve All of Our Business Problems?â The author starts the article with a unique premise: âAutonomous cars that can avoid traffic jams. A computer that can create life-saving drugs. A robot portfolio manager that can predict and avoid risky investments. It sounds like Minority Report-type sci-fi, but these advances could become reality sooner than you think. These are the developments…
Singularity University Features New Articles by Brian Solis on the SU Blog
Singularity University is now featuring articles on its SU Blog by Brian Solis. His contributions will focus on exponential innovation, business transformation and digital anthropology. His first three articles include: 5 Laws of Resilient Innovation Ideas are Denied by the Dozen: Why We Need to Celebrate Ideas, Ideation, and Innovation to Succeed Selfie-Aspiration: Social Engineering Is Changing our Biology and our Norms and Values
EA Puts Customers and Data at the Center of its Innovative Marketing Organizational Model
EA CMO Chris Bruzzo sees the direct relationships between customer experience, data, user experience and marketing as a new operational mode. That’s what I call X. Marketers who prioritize customer data in their work will find new opportunities to deeply engage their customers on a personalized level. And thatâs what customers are now expecting from their favorite brands. But, marketers who simply use new technology to be on trend will find themselves limited to the same old thinking and results….
Brian Solis Discusses Voice Remote and Return on Experience In Interview by theCUBE! On Comcast Innovation Day
Solis sat down for a 12-minute interview with Jeff Frick of theCUBE at the Comcast Silicon Valley Innovation Center in Sunnyvale, CA. Their chat was centered around âcustomer experience day,â a gathering of Comcast executives and thought leaders in the customer experience base. Some Solis quotes from the interview: âTodayâs conversation has been a spotlight on whatâs most important, most important, which is innovation not for the sake of innovation, but innovation for the sake of pushing the customer experience…
The Enterprise Project Names Brian Solis in List of 5 Must-Read Harvard Business Review Articles
Inspired by the findings in his new book, Lifescale: How to Live a More Creative, Productive and Happy Life, Best-selling author and keynote speaker Brian shares the professional impacts of digital distractions on creativity and productivity. In this special contribution to Harvard Business Review, Brian shares how to do more creative work when you can’t stop looking at your phone. âThere are two ways to readily influence behavior: manipulate it or inspire it. Technology companies have chosen, for the most…
Brian Solis Quoted on Privacy at End of CNET article on Googleâs Purchase of Fitbit
Solisâ view on personal privacy in the digital age wrap a CNET feature by Richard Nieva about Googleâs purchase of Fitbit. The article is titled, âGoogle pushes further into health care with Fitbit, raising new privacy concerns.â The article begins: âGoogle’s $2.1 billion purchase of Fitbit signals that the search giant is intent on burrowing deeper into our lives, giving it access to some of our most personal health information. If the company’s earlier efforts in health care are any…
Quantum Computing Will Solve the Problems We Only Dreamed of One Day Decoding
I was speaking with Mercedes Cardona recently as she prepared to write an article on Quantum Computing for Adobe’s CMO.com. Our conversation went beyond business and marketing and explored the possibilities (and realities) of the impact of Quantum Computing on our world. Her article is now live. I also wanted to share the deeper conversation we had that didn’t make the cut. Can Quantum Computing One Day Solve All Of Our Business Problems? Autonomous cars that can avoid traffic jams….
Rakuten Ready and Brian Solis Introduce The NOW Economy – The Future of BOPIS, Curbside and Delivery Experiences
October 30, 2019 – Rakuten Ready, the location-centric mobile commerce platform that takes the friction out of the mobile order-ahead experience for thousands of stores and restaurants, and Brian Solis, unveiled a benchmark study enlisting secret shoppers to evaluate the Order for Pickup customer experience and wait times at 25 top quick-service restaurant, retail and grocery brands across the U.S. Based on Rakuten Ready order data, customers who waited less than 2 minutes were four times more likely to be…
The End of Traditional Marketing and the Beginning of What’s Next
Congratulations to Carlos Gil on the release of his new book, “The End of Marketing: Humanizing your brand in the age of social media.” Carlos is a long-time friend and I was genuinely appreciative when he asked me to write the foreword for his first book. All I asked was that I could share the foreword with you upon the book’s release. I hope it helps you! This is the end of what was and the beginning of whatâs next…
Brian Solis is Quoted on Customer Behaviors in Businesswire Article On Rakuten Ready
Rakuten Ready partnered with Brian Solis to study the state of the Order Ahead for Pickup market and track how brands perform in retail, QSR and grocery markets. The study enlisted secret shoppers to evaluate the Order for Pickup customer experience and wait times at 25 top quick-service restaurant, retail and grocery brands across the U.S. Chipotle, Panera, and Starbucks came out on top for fastest in-store pickup times overall, with retailers Best Buy and Nordstrom clocking in as best…