In this session from the 2020 GovComms Festival, we hear from Brian Solis, the Global Chief Evangelist for Salesforce. Brian discusses how dramatically society has changed amidst the rise of personal computers, the internet, social media and smartphones. Brian talks about the top priorities of marketers, according to the sixth edition of the Salesforce State of Marketing Research report. The top three priorities that Brian identifies are: first, compliance with privacy regulation. Second, hiring and developing talent. And third, innovation…
Conga Connect Keynote: The Importance of Digital Empathy in a Digital-First World
Brian Solis will keynote Conga Connect Live 2021 along side Serena Williams and Frank Blake, Chairman of Delta Air Lines. Wow! While working digitally, itās easy to forget weāre all human and that what we see on the screen doesnāt always reveal what people are really feeling. Brian will present on “The Importance of Digital Empathy in a Digital-First World.” Join Brian Solis, Global Innovation Evangelist at Salesforce, 8-times best-selling author, and digital anthropologist, for a discussion on how we…
Brian Solis Keynotes quantiCon: Why a New Breed of Digital-First, Conscious Consumers Can Guide Business Growth
Brian Solis will keynote quantiCon on June 2nd, 2021 at 12:05 Eastern. The Rise of Generation-Novel: Why a New Breed of Digital-First, Conscious Consumers Can Guide Business Growth Among the most progressive and innovative companies, consumer insights have been thrust into the spotlight? Why? Because customers have changed faster in the last 14 months than they have in the past 10 years. World-renowned digital anthropologist, futurist, and best-selling author Brian Solis has studied how consumers specifically changed during the crisis….
5 Steps to Building Brand Loyalty in 2021 and 2022
Photo by Andrea Piacquadio from Pexels I recently had the opportunity to deliver the keynote presentation at āDigitizing Your Customer Experienceā organized by Traction on Demand. My topic focused on customer enchantment in a now digital-hybrid world, “Effective, Efficient, Experiential: Building Lasting Customer Loyalty.” Following my presentation, the team at Traction on Demand, summarized the key points in an eloquent, helpful article. I wanted to share it with you here… 5 Steps to Building Brand Loyalty in 2021 For anyone…
WTF: What’s the Future Podcast – 3 Ways to Gain Financial Confidence with Eric Weiss of Personal Capital
In episode 5Ā of WTF: What’s the Future, I’m joined by Eric Weiss, SVP of Growth & Performance Marketing,Ā at Personal Capital. Did you know that two-thirds of people are losing sleep every night over financial anxiety? Odds are pretty good you fall in that camp. Eric joined me on WTF this week to talk about how Personal Capital is aiming to change that statistic. Their approach? Simply to make finance personal again. As time passes, our finances get more complicated and…
IoD to challenge directors on diversity and digital transformation
The IoD is bringing directors together to set out a roadmap for greater diversity and digital transformation in the boardroom. The virtual event, on 16 June, features a panel of experienced directors, who will debate and challenge the progress being made on these two critical issues. The first panel session, Diversity and Inclusion Deficit in the Boardroom, will explore the lack of ethnic diversity of UK boards. The panel will explore how boards can create a culture of diversity and…
Surviving Digital Darwinism and Thriving Against Disruption: It’s The Survival of the Most Disruptive
Wow. What an experience. I was asked to present at the incredible Macquarie 2021 Australia Conference, one of the most innovative financial services organization in the world. Following the event, the team at Macquarie shared insights from the conference and I wanted to also share them here with you. Surviving āDigital Darwinismā and thriving in disruption Source: Macquarie Perspectives COVID-19 has indelibly shaped the way we connect and consume, and in doing so has accelerated the digitisation trend by many…
WTF: What’s the Future Podcast – When it Comes to Safety and Security, Robots and People Become Co-workers with Travis DeylāŖeā¬
In episode 4Ā of WTF: What’s the Future, my friend Dr. Travis Deyle, CEO and Co-Founder of Cobalt Robotics joins me to explore the real world of robotics entering in the workforce. What comes to mind when you think of a safety and security robot? Terminator? RoboCop? In reality, we should be thinking more along the lines of WALL-E. Thatās howĀ Travis Deyle, co-founder and CEO of Cobalt Robotics, encourages us to think about robots in the world. In the latest episode…
The Future of Work: Digital, Human and Connected
As the world begins to reopen, Salesforce executives share how it is approaching the future of the office, the technology that facilitates hybrid work, and how putting employees at the center of the equation will create success from anywhere. While many employees now enjoy the flexibility of working from anywhere, many also crave face-to-face connection. Hallway conversations, coffee breaks, and team happy hours are happening virtually. And with the employeesā primary hub for connection ā the office ā not yet…
Managing Machine Identities in an Era of Digital Darwinism and the Fourth Industrial Revolution
Digital Darwinism is accelerating because of the 4th Industrial Revolution. We’re witnessing the ārise of the machinesā and also the ārise of the machine identity crisis.ā IoT, IIoT, 5G, AI, automation, mobility (work from anywhere), field services, edge computing, will in their own way empower a new generation of connected businesses to engage customers, work everywhere, unlock new applications, and scale in ways that are both unimaginable and also open to imagination. Combined, everything sets the stage for disruption and…
