While in Paris for the European launch of What’s the Future of Business, @tweetbosses caught up with Brian Solis (@briansolis) to discuss his personal and professional use of Twitter. Brian also shares his advice for executive use of Twitter and what they should and shouldn’t do. p.s. His other account is @MrSolis
Brian Solis: voorkom een Kodak-moment #TNWEurope
A summary of the keynote given by Brian Solis at TheNextWeb Europe via MarketingFacts.nl, @michielleendert Brian Solis is een gepassioneerd spreker en pleitbezorger voor disruptie en ondernemerschap. Een deel van de grote zaal van de The Next Web Conference 2014 krijgt -voor mijn gevoel- zin om zijn baan op te zeggen. Een ander deel wordt in zijn ondernemerschap bevestigd. En dan heb je natuurlijk ook nog de mensen die vooral met smartphone of tablet of tablet. The Next Web is…
CIO: How the Collaborative Economy Will Change the Way You Do Business
CIO’s J.D. Sartain published an important piece on how the sharing economy is impacting traditional businesses. The article features friends and former colleagues Brian Solis and Jeremiah Owyang. To tee things up in the article, Owyang identifies five keys areas of the collaborative economy: 1. Goods. Women in particular share clothes and jewelry in order to access an unlimited closet without buying so many “things.” Startups such as 99 Dresses, Poshmark and Threadflip serve as buy/sell/trade sites that provide name-brand…
Curiosity Didn’t Kill the Cat, It Unleashed a Lion: Cultivating Tomorrow’s Leaders Today
Guest post by social impact journalist and filmmaker Melissa Jun Rowley (@MelissaRowley), creator of the upcoming series “Magic Makers.” Earlier this week, I was talking with a friend of mine who sold a fashion tech company in the early 2000s — before social media spawned copycat startups left and right, before TechCrunch made rockstars out of hot, young founders, and before corporations were seeking new ways to engage customers as forever faithful, digital brand ambassadors. āThere are times when I…
Ridesharing services like Uber have become the new anti-regulation rallying point
Daniel Rivero (@TooMuchMe) interviewed Brian Solis to get his thoughts on politicians who are placing roadblocks in front of Uber and other ridesharing services over at Fusion.net. Solis told Fusion that the taxi industry, and others being affected by like-minded services (think hotels and Airbnb) will simply have to adapt.Ā āYou can stand there and force politics onto anything that threatens you, but all youāre going to do is stall the inevitable, and cost everyone a everyone a lot of…
Becoming the Future
I’m pretty passionate about changing how we teach in order to create a bridge between analog and digital generations. I recently contributed a short chapter to The Little Book of Inspiration and I wanted to share it with you here. In an age where knowledge is more accessible than ever, how do we create engaged workplace learners that are inspired to go out and discover the answers themselves? Reed, in conjunction with Learning Technologies and the Learning & Skills Group,…
Brian Solis and Altimeter Group Publish New Research on Enterprise Digital Transformation
Brian Solis, principal analyst at Altimeter Group, released brand new research that explores the impact of disruptive technology on consumer behavior and in turn how businesses are adapting market and technology strategies as a result. This research represents a significant advancement in focus for Brian Solis and Altimeter Group, expanding coverage from Social BusinessĀ evolution and strategy to look more holistically at the bigger movement of Digital Transformation. The new report, “Digital Transformation: Why and How Companies are Investing in New…
Beaconizing the Brand Experience
Guest post by Gib Bassett (@gibbassett), Global Program Director, Consumer Goods, Teradata Thereās no question that the shopping journey has been disrupted by consumer behavior in online, social media and mobile channels. Whatās less certain, especially within the branded consumer products industry, is the best way to serve this now commonplace āconnected consumer.ā The pursuit of this answer, and the quest to learn more about connected consumers, is commonly referred to as “digital transformation.” Consumer products manufacturers in food, beverage,…
NBC’s Press:Here Talks About HBO vs. The Real Culture of Silicon Valley
HBO’s Silicon Valley debuted recently and the real Silicon Valley is all abuzz with a broad spectrum of reviews. Brian Solis joined NBC’s Scott McGrew on Press:Here along with Time’s Harry McCracken and USATODAY’s Sarah Buhr to talk about the culture of Silicon Valley and why the show is actually…spot on (maybe too spot on.) “I got seven words for you,” gushes one young CEO of a start-up called Goolibit at a lavish party in the show’s first scene. “I…
New Research: Technology Should Not Lead Digital Transformation
Companies that allow technology to drive their digital transformation are making a big mistake, according to a new Altimeter Group study, “Digital Transformation.” Instead, digital transformation should be driven by the expectations of digital customers. The Altimeter report defines digital transformation as new models, team structures, and customer-centered philosophies. However, a one-size-fits-all approach to digital transformation doesn’t exist, said Altimeter Group principal Brian Solis. āA lot of times, people are looking for the prescription,ā Solis told CMO.com. āBut unfortunately there…
