Von Sin (Xuan-Yen), Adzine Brian Solis ist nicht nur der Direktor der Marktforschungs- und Beratungsfirma Altimeter Group, sondern mit „Engage“ auch ein viel beachteter Buchautor zum Thema Social Media. Mit seinem neuen Buch „The Future of Business“ macht sich Solis auch über die Zukunft ganzer Geschäftsmodelle Gedanken, die sich derzeit durch Internettechnologien und vor allem durch Social Media drastisch verändern. Wir konnten Brian Solis auf der TNW Web Conference in Amsterdam treffen, wo er genau über dieses Thema referierte. Adzine: Herr Solis,…
How Steve Jobs would feel about Apple acquiring Beats (podcast)
Brian Solis joins VentureBeat’s Dylan Tweney and Jordan Novet on “What to Think,” a weekly podcast that discusses tech news and trends. On this episode, Brian shares his views on Apple’s rumored acquisition of Beats and Facebook’s paid vs. organic algorithm debate. Click here to listen now… You can also listen on YouTube: VentureBeat’s What to Think Podcast: Episode 4 Or right click/control-click on this link to download the What to Think MP3!
Silicon Valley embraces The Pivot
In honor of HBO’s Silicon Valley Show, the Michelle Quinn of the San Jose Mercury News examined some of the more popular buzzwords such as “pivot” and “growth hacker” frequently used among startups and investors. Brian Solis added some color to the discussion… “Silicon Valley tends to come up with words that are incredibly nuanced but if you step outside of that bubble and start talking about ‘pivots,’ or ‘digital disruption’ or the new word, ‘growth hacker,’ people think you…
Q&A: The 7 Success Factors of Social Business Strategy
Last year, my Altimeter Group colleague Charlene Li and I published a series of research reports on the state and evolution of social business. In our research, we discovered that the most advanced businesses shared seven success factors in developing, launching, and measuring social business strategies. Our friends at Jossey-Bass asked us to turn it into an ebook and that we did! The Seven Success Factors of Social Business Strategy During the launch, we were interviewed by the Amazon team…
LinkedIn: 50 Sales and Social Business Quotes You Need to Hang in Your Office
In today’s world of social connectivity, top salespeople are using social media on the job to listen to prospects, gather intelligence, build and grow relationships and more, and it’s giving them an edge over the competition. To that end, the LinkedIn team assembled 50 of the best, most inspirational sales and social business quotes from the top social influencers. They’re the ones who have cracked the code about how to leverage their professional brand for maximum impact. And, they’re the…
Brian Solis to Keynote The Vistage Executive Summit in Denver
Brian will take the stage in Denver to help business leaders gain insights on how innovation can accelerate growth and productivity. Vistage International will hold its Vistage Executive Summit in Denver on Thursday, May 22nd, at the Hyatt Regency Denver. Designed exclusively for business leaders in Denver and its neighboring communities, the event is dedicated to stimulating productivity and growth through innovative thinking and leadership. Attendees will explore how other business leaders from a wide range of industries are leveraging,…
How to Beat Content Marketing Overload by Vocus
Vocus featured Brian Solis in its latest ebook, “How to Beat Content Marketing Overload.” You can download it here. Content marketing overload is real. In fact, you’re probably suffering from it right now. People are weary of the plethora of content they are exposed to and have started to tune it out. Marketers are tired of investing time and energy into content creation, yet seeing little to no return on it. “Visual communication is bigger than we think. It’s more…
Guiding the Customer Journey
Guest post by John Jantsch is a marketing consultant, speaker and author and the founder of the Duct Tape Marketing Consultant Network. His latest book, Duct Tape Selling – Think Like a Marketer, Sell Like a Superstar is available online and in bookstores May 15. Just a few years short years ago marketers were still heavily focused on broadcasting their message to create demand for their products and services. Today, a kinder, gentler form of marketing called inbound marketing relies…
ASCAP and the Great Pandora Battle Where Artists and Musicians Pay the Price
Guest post by Monica Corton (@momusing), Executive Vice President, Creative Affairs & Licensing Next Decade Entertainment, Inc. I spent many hours fielding questions and having conversations with songwriters about the recent win by Pandora in the ASCAP rate court. Mostly, the songwriters wondered why there was a battle in the first place and why ASCAP lost. Performance rights licensing (the right to publicly play/perform a song on the radio, television, the Internet, large venues etc.) is one of those areas…
We are Forever Students – Brian invests in tomorrow’s leaders…today
Brian Solis believes that “we are forever students” especially in a time when technology advances faster than our ability to truly master it. Even though Brian is usually running around doing his thing, he will always make time for students. In fact, he’s made a commitment to professors and students. If one of his books is used as course material, he will virtually visit each class to share his views and also answer student questions. One such example is Brian’s…
