Brian Solis, a digital analyst and futurist, delivered the keynote address at the annual Elevate New York conference organized by BizBash and Eventbrite for event strategists. The BizBash editorial team covered the event and just published a summary of Brian’s presentation (video below). As the BizBash team surmised, Brian believes that event and meeting professionals are primed to become experience architects and, when it comes to technology, shouldn’t think digital first, but rather experience first. From BizBash: The rapid rate…
Business Insider: The 30 Best People In Advertising To Follow On Twitter
Business Insider’s Lara O’Reilly assembled a must-follow list of the 30 best people in advertising to follow on Twitter. Brian Solis came in at number 24. Here’s an excerpt: Almost every major brand harnesses Twitter to share news and build up a dialog with their customers. But, surprisingly, very few of the people behind those brands — the marketing teams, agency executives and creators of the tech that power digital advertising — use Twitter in the same way for themselves….
BizTech: 50 Must-Read IT Blogs 2014
Ricky Ribeiro over at BizTech Magazine assembled the 50 must-read IT blogs for 2014. Based on input from readers and also the editorial team, Brian Solis has once again made the list.
FOX Business: Google Takes Aim at Hollywood Studio Model with YouTube
Robert Gray (@robertdgray) of FOXBusiness covered the rise of YouTube Spaces and Google’s investments in creating real world communities of aspiring Youtubers. Robert spoke with Brian Solis to get his perspective on the reasons behind the story… Google is trying to create “space” between its market leading YouTube video sharing platform and its competitors by disrupting the Hollywood studio model. “The content is what keeps people coming back (to watch more YouTube videos),” says Brian Solis, digital analyst and author,…
Brian Solis on Digital Transformation
Gloria Lombardi of Simply Communicate caught up with Principal Analyst at Altimeter Group Brian Solis, to learn what organizations are doing to adapt to the 21st Century. In this exclusive interview we also discuss about their recently announced partnership with Capgemini Consulting. Gloria Lombardi: Digital Transformation. What does it involve? And, which companies are doing well? Brian Solis: In our report “Why and How Companies are Investing in New Business Models to Lead Digital Customer Experiences” we analyzed some of…
ClickZ: Brian Solis and the A.R.T. of Engagement
In this exclusive video interview with ClickZ following his keynote, Altimeter Group’s Brian Solis shares the importance of experience in each of the four moments of truth and explains how the “A.R.T.” of engagement can change marketing. Companies need to rethink their business models and focus on the customer experience, journey, and relationships that they nurture, said Brian Solis, author, futurist, and principal analyst at Altimeter Group, at his opening keynote at ClickZ Live Chicago this week. “Businesses are no…
Brian Solis Writes Foreword to Steve Rosenbaum’s New Book, “Curate This!”
Steve Rosenbaum released his new book, “Curate This,” to help readers learn the ins and outs content curation. This is his second book and also the second time Brian has had the privilege to write his foreword. Steve has graciously allowed us to share the foreword with you here… Curate This! We are the Network Now MTV News: Unfiltered wasn’t an ordinary news program. It was crowd-sourced, where everyday kids and young adults would curate the news based on what…
Ask the Expert: Brian Solis on Thought Leadership Strategy
As a digital analyst, futurist, and anthropologist, Brian Solis has a keen understanding of how emerging technology effects modern-day business and marketing. He is also the author of What’s the Future of Business (WTF), which explores business and customer relationships in today’s professional landscape. LinkedIn also partnered with Brian and his company, Altimeter Group, to research the lessons we can learn from the most socially engaged companies. Brian’s expertise and clear presence as a thought leader made him a must-interview…
13 Speakers to Book for Conferences Right Now
Jenny Berg of BizBash, a source for news, ideas and resources for the event-planning industry named the 13 speakers to book for conferences right now. Brian Solis was listed as one of the most engaging and genuine speakers when it comes to tech, society, and the future. Brian was listed along side the likes of Steve Harvey, Lindsey Vonn, Peyton Manning, Tony Hsieh, Kevin Spacey and Ray Kruzweil. From an Oscar-winning actor to the most successful skier in American history,…
Bloomberg: Busy Parents ‘Uber’ Kids Around for a Carpool Alternative
Bloomberg’s Serena Saitto wrote about the recent phenomenon of busy parents using Ubers to transport children when they can’t make the drive themselves. Once again, Saitto sought the input from Brian Solis. Parents are particularly turning to the apps for teenagers’ transportation needs to sports events and parties, said Brian Solis, an analyst at Altimeter Group, a San Mateo, California-based firm that researches the impact of new technologies. The apps let parents monitor where their children are during rides, something…
