Jonha Revesencio writing for Huffington Post assembled a list of eight eBooks that marketers should read in 2015. Among the notable books on the list is Brian Solis’ new classic, What’s the Future of Business (#WTF). 8. Brian Solis – What’s the Future of Business: Changing the Way Businesses Create Experiences A book about right approach towards every step of your business’ growth from zero to hero. It makes you think and analyze. Highly recommend the digital version of the…
Brands rush to reach young millennials with Snapchat’s Discover
USAToday’s Jefferson Graham covered Snapchat’s new Discovery App and its impact on the media industry. Graham spoke to Brian Solis for his thoughts on how brands can engage the elusive demographic of SnapChat’s young users. Brian Solis, an analyst with the Altimeter Group, calls Snapchat’s reinvention of media for mobile “monumental. This forces information providers to rethink how they deliver news to a new medium,” he says. Millennials have flocked to Snapchat as their own private network, but they have…
Brian Solis Ranked as Influential Keynote Speaker
Futurist Ross Dawson assembled an impressive list of top speakers stacked according to digital influence. Brian Solis ranked third. The list is uniquely valuable as it introduces event organizers, brands, and speaker bureaus to 150 speakers who in their own way carry clout online which can apply in many ways to events, webinars, thought leadership/expertise strategies or highly qualified advisory. View the entire list here. Well done @RossDawson!
Brian Solis Contributes Chapter to New eBook on CX, “The 2015 Customer Experience Outlook”
Brian Solis joins CX pioneers Joe Pine, James Gilmore, Brandon Schauer, Jeanne Bliss, among other greats in Kerry Bodine’s new ebook, The 2015 Customer Experience Outlook. It is available for immediate download here. His chapter focuses on the intersection of CX and UX and shares why the future of customer experience takes Human Centered Design.
Brian Solis Joins All Star Cast in New Book “The Technology of Us”
Brian Solis is proud to be a contributing author of a new book, The Technology of Us, exploring the future of technology, business and society. He joins an amazing lineup of contributors that includes George Lucas, Don Tapscott, Don Peppers, Doc Searls, Rachel Armstrong, Janine Benyus, Erik Brynjolfsson among several other amazing minds. About the Book If automation was the mantra for technology to date, is humanization the calling for technology in the future? The Technology of Us, a…
Adweek: Is Your Company’s Digital Transformation Really Happening? [Infographic]
Adweek’s Melissa Hoffmann transformed the research of Brian Solis around the state of digital transformation into a fantastic infographic. CMOs are leading the way in steering their companies in a digital-first direction, but while most believe they’re deeply involved in the transformation, only a quarter actually have a clear understanding of what this means and/or have mapped the digital customer journey. Solis’ study shows a disconnect between perception and reality. See the original post over at Adweek.
Lean and Digital Marketing Secrets to Growth for 2015
In Business2Community, Vasil Azarov shared the insights of 13 experts to help strategists succeed in 2015. Brian Solis rang in at number three on the list. Invest in Your Social Capital, Not Social Media We often misinterpret the true value of social media. It is not about ‘likes,’ followers, comments or even money. It is all about relationships and people and the value they take away with each engagement. It’s how they feel and what they think when they’re with…
The Top 20 Digital Marketing Strategists for 2015
The Online Marketing Institute is proud to recognize the Top 20 Digital Marketing Strategists for 2015, chosen for their innovative contributions in the digital marketing community and dedication to creating online education opportunities for business owners, marketers, and students around the world. The list is comprised of distinguished OMI educators, authors, business owners, digital marketing professionals, contributors, and speakers, known for: 1) Creating and leading the adoption of the newest, most effective digital marketing strategies. 2) Presenting incredible education opportunities…
CITY A.M.: Who to follow on LinkedIn in 2015
Harriet Green with CITY A.M. pulled together a list of 5 business leaders to follow on LinkedIn. Among them is Brian Solis, Jack Welch, and David Edelman. BRIAN SOLIS, ALTIMETER GROUP An article by this digital market analyst, 25 Technology Trends for 2015-2016, is currently the most read piece on LinkedIn’s Pulse, with almost 300,000 views. Solis believes that the importance of cyber security will keep growing this year, and that YouTube, Vine and other video platforms will create a…
Brian Solis and Shaq to Once Again Share the Stage at Brand Innovators #CES2015
Brian Solis and Shaq slam dunked their appearance at SXSW in 2013. Now they’re set to repeat their shenanigans at Brand Innovators in Las Vegas on January 5th, 2015. The duo will hit the stage at 1:30 and discuss life after the NBA and how to build a sustainable personal brand. Press are welcome to attend. Please contact Alex or Paula for information. Brian will take the stage once again at 5:10 to deliver the closing keynote, MegaTrends: Everything You…
