My new friend Roy Edwards at Enterprise Times in the UK recently published a story on Salesforce’s, “State of the Connected Customer” report. We spent time discussing the research, which spotlights just how much customers have evolved in the past few years. Key themes include… The Trust-based economy moves to the forefront Digital acceleration sparks personalisation at scale New realities test brand loyalty (loyalty is up for grabs and retention becomes mission critical) Digital-first experiences expand to meet the moment…
Watch: The Future of Experience Design – exploring the need for human-centered experiences
Via Itamar Medeiros Brian Solis explores the need for human-centered experiences and aims to help executives shift mindsets toward the future. While everyone talks about Customer Experience (CX) as the new black, most companies miss the real opportunity to be customer-centric. They donât actually think about experiences from the perspective of the people they want to reach. Customers are evolving. Business processes and mindsets are not keeping up. As a result, theyâre limited in the ability to design experiences that…
The Futurists: Living Futures with Brian Solis, Brett King, and Robert Tercek
via The Futurists In this weekâs show futurist, digital analyst and anthropologist, along with being a Global Innovation Evangelist for Salesforce, Brian Solis joins hosts Brett King and Robert Tercek to talk adapting to life in the future. As a renowned specialist on experience design, CX, digital transformation, and digital Darwinism, Brian discusses what itâs like to be a futurist at one of the worlds largest tech companies that is increasingly mission focused. And we get into the implications of…
Uncertainty prompts tech efficiency
Gadget, the magazine of personal technology in South Africa, quoted Brian Solis as part of its coverage of Salesforce’s “State of Service” report. As inflation takes hold and rate hikes dominate headlines, customer service teams are focusing on technologies that promote productivity and efficiency. This is a key finding of the fifth edition of the State of Service report by Salesforce, a global leader in Customer Relations Management (CRM). The report shares insights from over 8,000 professionals across 36 counties…
The Awards Magazine Names Brian Solis as a Top 100 Global Thought Leader on Technology to Follow in 2022
Source: The Awards Magazine To be a successful leader you can use social media, such as Twitter, LinkedIn, Facebook, Instagram, and other popular social channels for numerous purposes. Here is the list of top 100 Global Thought Leaders and Influencers to follow on Social Media who have made great impact in many industries and society. Follow and work with these top 100 global thought leaders to make your business/ life better. Know more about them and follow their social profiles…
Conoce la tendencia Phygital (DiPhy), una nueva experiencia del retail
Source: PerĂş Retail La experiencia de compra que hoy en dĂa les ofrece a los consumidores ya no es netamente fĂsica o digital, pues estos dos formatos ahora van de la mano. El contexto actual pandĂŠmico en el que se vive ha generado un cambio en el desenvolvimiento de los mercados y, ademĂĄs, ha producido que se establecieran nuevas tendencias en la comercializaciĂłn; como el Phygital, un nuevo modelo de negocio que caracteriza al sector retail, el cual une al…
From Phygital to DiPhy: The Importance of Experience in a Hybrid Future of Retail
Source: Lima Al dĂa Conoce la importancia de la experiencia Phygital en el retail, segĂşn Brian Solis Brian Solis, Experto en InnovaciĂłn Global de Salesforce, sostuvo una entrevista con PerĂş Retail en donde definiĂł la importancia de aplicar en los negocios una nueva experiencia Phygital, basada en la innovaciĂłn, para que los retailers empiecen a evolucionar y dejen atrĂĄs la idea de intentar modernizar una experiencia antigua. ÂżQuĂŠ es la experiencia Phygital? El Phygital se refiere a la capacidad que…
Dreamforce 22: The Digital-First Novel Economy – Blurring the line between physical and digital experiences
Vonage’s Breanna Kuhl and Salesforce’s Brian Solis will share how to close the gaps in your customer experience for a digital-first Novel Economy at Dreamforce 22. The Digital-First Novel Economy:Â Blurring the line between physical and digital experiences We’re in a novel economy, a time without a playbook. Organizations and customers are accelerating digital transformations. With change comes new behaviors, expectations, and standards for engagement. In the last two years, approximately 90% of consumers have switched brands and plan to incorporate…
Brian Solis Keynotes Industrial Grade Innovation Conference Hosted by The Association of Union Constructors
Brian Solis shared his vision for the future of business model innovation in the construction and maintenance industries. at the Industrial Grade Innovation conference and expo. Pictures from the event are on Flickr. The Association of Union Constructors (TAUC), a national trade association based in Arlington, VA and representing over 1,800 construction firms in the United States, is holding its fifth annual Industrial Grade Innovation (IGI) Conference and Expo at The Broadmoor Resort and Spa in beautiful Colorado Springs, CO…
Enterprise Times: 15 key statistics from Salesforceâs State of Connected Customer Report
via Roy Edwards, Enterprise Times Salesforceâs State of Connected Customer Report provides insights from 17,000 consumers and business buyers on the new customer engagement landscape. The Trust-based economy moves to the forefront 88% of customers believe trust becomes more important in times of change. Research from Edelman points to business as a âstabilising force,â while institutions like government and media are eyed with increasing suspicion. Given their inherent opt-in nature, transactions are at risk without a baseline of confidence that…
