It’s that time again where we explore what’s new and possible in the new year.Ā My dear friend Lee Odden assembled a stellar panel of experts to share predictions and trends forĀ social media marketing in 2020. While I’m not a social media marketer, I study how social media and digital trends are reshaping the human network and society online and offline. I’d like to share my thoughts with you here. I’d also love to hear your predictions and trends for the…
The Digital Change Agentās Manifesto; Empowering Tomorrow’s Leaders from Within
In a world where digital technology is evolving faster than organizations can adapt, itās no secret that companies are investing in digital transformation and corporate innovation. But who is leading the charge? Often, itās the individuals who share a deep expertise and passion for digital. And while these ādigital change agentsā are striving to bring change from within their respective group in the organization, they arenāt necessarily seasoned or trained at navigating the cultural dynamics that drive change throughout an…
New Book Leads to New Call for Empathetic Leadership in an Era of Digital Distractions
In case you didn’t know, I have a new book out and it’s a little different than anything I’ve published to date,Ā Lifescale: How to Live a More Creative, Productive and Happy Life. I’ll be completely transparent with you. Some wondered, myself included, if writing a book about digital distractions and how to recenter yourself without disconnecting would be healthy for my keynoteĀ speakingĀ and professionalĀ research/advisory. Some felt that it would distract from my brand as as a thought leader in digital transformation,…
Personal Innovation During Times of Digital Disruption
Note: For mobile users, please subscribe to my new feed here and unsubscribe from the old Feedburner feed. Ever have one of those conversations with someone you care about where you’re left feeling inspired and motivated? They’re rare occurrences in my life. I can count on one hand how many people I’m lucky to know who leave me feeling this way. One recent conversation was withĀ Jim Marous, Publisher at The Financial Brand. If you’d like to listen to that conversation,…
EA Puts Customers and Data at the Center of its Innovative Marketing Organizational Model
EA CMO Chris Bruzzo sees the direct relationships between customer experience, data, user experience and marketing as a new operational mode. That’s what I call X. Marketers who prioritize customer data in their work will find new opportunities to deeply engage their customers on a personalized level. And thatās what customers are now expecting from their favorite brands. But, marketers who simply use new technology to be on trend will find themselves limited to the same old thinking and results….
Trust in the Digital Age
āWe do not see things as they are, we see them as we are.ā – Source What is trust? According to Merriam-Webster, it is the assured reliance on the character, ability, strength, or truth of someone or something. Yet go on Facebook, Youtube, Twitter or pretty much any social network, with the exception of TikTok, on any given day, and youāll see truth debated and facts disregarded among your own friends and family. Now, conspiracy theories, disinformation, #fakenews, bots, paid…
How I Help Business Audiences Embrace Innovation, Disruption and Change to Lead the Way Forward
We live in an era of #DigitalDarwinism. These are disruptive times and they challenge everyoneā¦leaders and executives…employees, customers, and partnersā¦and, you and me. AI, Crypto, Quantum Computing, Blockchain, AR/VR, facial recognition, wearables, IoT/IIoT, 5G, automation and 20 other disruptive technologies will only continue to change everything as we know it. Digital transformation, innovation, and new leadership are needed to survive and thrive. The future either happens to us or because of us. I’ve spent my entire career as a digital…
Powering a clean future through innovative, sustainable and affordable electricity – #EnelFocusOn
When I’m not immersed in reverse-engineering (or trying to make sense of) the “future of” industries, I focus on the future of us. I seek-out unique partnerships to spotlight the important work of companies investing in the betterment, sustainability and well-being of our lives. During #ClimateWeek, I had the privilege ofĀ participating in a special #EnelFocusOn panel with Enel Group CEO Francesco Starace and Rachel Kyte, Special Representative of the UN Secretary-General for Sustainable Energy for All. The conversation took place…
11 Trends To Help Brands Compete Against Digital Darwinism
My friend Alison DeNisco Rayome is Senior Editor at TechRepublic. We recently talked about how progressive retailers are leading digital transformation. I wanted to share our conversation with you here as I feel the ideas (and links) can help any organization thrive in an era of digital Darwinism! TechRepublic: Generally speaking, where would you say most companies stand in terms of digital transformation efforts right now? Brian Solis: Iām recently published the 2018-2019 State of Digital Transformationand its surprising how…
The Future of Business is Under Construction and You are Its Architect
WTF? What’s the future…? Disruptive technologies are hailed as catalysts for business transformation. But they are merely enablers for defining a new genre of market relevance and leadership. Among the subjects of disruption, how we work, market, sell, and serve requires nothing less than remodeling and in many cases, complete redesign. The reality is that the future of business is always under construction. Yet, the state of business as usual is still pervasive and very much rooted in the past….
