Via The AI Journal

According to IDC, over the next four years, worldwide Digital Transformation technology investment is set to reach at least $7.4 trillion and will be the first time that DX will account for the majority of IT spending – predicted to be a huge 53% of budgets.

Digital transformation is a set of methodologies and tools which are used by modern companies to optimize their operational activities, such as increasing their reach power, providing differentiated service and increasing performance. However, digital transformation is not just a new department in the firm, but it is definitely a game-changer in technology’s role in the corporate environment.

That’s why it is increasingly being seen as the 4th Industrial Revolution.

“Think of digital transformation less as a technology project to be finished than as a state of perpetual agility, always ready to evolve for whatever customers want next, and you’ll be pointed down the right path.”- Amit Zavery, VP and Head of Platform, Google Cloud.

This is clearly an important topic and one where there’s a lot to learn. For that reason, we wanted to share with you 20 people that can help you understand digital transformation and the topics that fall underneath them.

Brian Solis

Brian Solis is Global Innovation Evangelist. He’s also an 8x best-selling author, international keynote speaker, and digital anthropologist. Forbes has called him “one of the more creative and brilliant business minds of our time” and ZDNet has said that Brian is “one of the 21st century business world’s leading thinkers”. For over 20 years, Brian has studied Digital Darwinism to understand the impact of disruption on businesses, markets and society. In his work, he humanizes technologies and trends to help leaders gain new perspectives and insights and inspire new ideas to thrive in the future.

Why should you follow Brian?

Brian’s research explores digital transformation, CX, experience design, innovation, the cognitive enterprise, and “the future of” industries, trends and human behaviour. His insights on the future of technology and business trends have made him a go to resource among executives, media and market experts. He has published over 60 research papers and also actively shares his work in industry-leading publications including Forbes, ZDNet, CIO, eWeek, Fast Company, Adweek, and Singularity University.

As a keynote speaker, Brian has travelled the world to help audiences embrace change, learn what’s coming next and why, and to take a leading role in shaping the future they want to see.
Brian’s latest book, Lifescale: How to Live a More Creative, Productive, and Happy Life, is a research-based (and personal) journey to help defeat the disruptive effects of digital distractions.

You can follow Brian on the following channels:

LinkedIn: https://www.linkedin.com/in/briansolis/

Twitter: https://twitter.com/briansolis

Website: http://www.briansolis.com/