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iPerceptions: In-store shoppers are not satisfied with their mobile experience and more CX stories you should read

iPerceptions recently did a round-up of interesting new articles concerning customer experience (CX), citing Brian Solis’ article on the subject.


Brian goes on to to sum up his argument with this great quote: “A lack of understanding of people’s needs on mobile today will inhibit growth tomorrow. On the other hand, embracing evolving customer needs and expectations will foster growth.”

Read entire article at

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