Studying the impact of innovation on business and society

Tag: the cube

Designing for Digital-First Customers: Focus on experience as a driver for breakthrough innovation

Designing for Digital-First Customers: Focus on experience as a driver for breakthrough innovation

Just months before the pandemic, I joined Comcast innovation executives, eWeek, and a host of CX experts to explore the next trends in CX and digital innovation. Following the roundtable discussion, I joined my friends at The Cube and Silicon Angle to dive deeper into conversations about shifting consumerism, the role of innovation in digital products and services and also digital experience design, as well as measuring ROE (return on experiences). Post Pandemic, the conversation seems like it happened a…