Studying the impact of innovation on business and society

Tag: steve+rubel

Twitter is real-time “anywhere” messaging and networking

twitter is the message heard around the world – so to speak or so to read. It’s an incredible phenomenon that is spreading faster than online parodies of Snakes on a M F Plane…and in my opinion, it has to be the fastest growing social tool out there right now. It’s everywhere, anywhere messaging so that you can stay in touch with friends, fans, stalkers, and associates whether on the Web, instant messaging, or through text messaging. Each update is…

Social Media Killed the Press Release Star

A New Year is upon us and I think Iā€™ll start off the New Year with a rededication to the Social Media Release (SMR), the Social Media Club, and why the hell all of this will matter to marketing, communications and PR professionals this year. The truth is that somewhere along the way, a few of those who ā€œgot itā€ embraced it as their own, those who are just now learning about it are ā€œnot gettingā€ it, and a few…

Social Media is Not Dead

Rather than address the blogosphere with brilliant rhetoric and clarity regarding the Ferrari Incident, instead, Steve Rubel has declared Social Media Dead. Perhaps heā€™s merely tapping into the power of social media to spark controversy to displace the conversation on Techmeme, or, just maybe, he really does believe that “social” or any other category preceding the word “media” is dead. Jeremy Pepper calls it ā€œCrisis Blogging to Defeat a Meme.ā€ Open the Dialogue captures it with, ā€œWhat strikes me most…