When most people describe innovation in their work or share their vision for “the art of the possible,” what they’re really describing is iteration. Let me explain… Every company faces two opportunities forward. And a balance of the two requires investment and care to grow and thrive in a future that doesn’t stand still. 1) Iteration: Embracing the new to improve, enhance, augment, optimize, and scale what we do really well. Note: not everything you do today should come along…