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Tag: productive distractions

Brian Solis’ Research on Digital Distractions Spotlighted in Archinect Article

Brian Solis’ Research on Digital Distractions Spotlighted in Archinect Article

Solis is featured in an Archinect article by Sean Joyner titled, ā€œDoing creative work when we are obsessed with checking our phones.ā€ He writes, ā€œAccording to author Brian Solis, digital distractions are taking a significant toll on businesses, with 36-percent of Millennials and Gen Z workers reporting to spend two hours or more each workday ā€˜looking at their phones for personal activities.’ And while distractions can negatively influence creativity, they can also help propel forward the creative process.ā€ He quotes…