Yesterday, Todd Defren ran a short, but sweet, post to help PR pros “stop and think” in order to develop more successful SMPRs . Democratize “Access” Ensure “Accuracy” Embrace “Context” Build “Community” Be “Findable” I also added an idea or two, and in my discussion with Tom Foremski , the list is far from complete, but it is off to a great start…so stay tuned for updates. Write “intelligently” “Eliminate” hyperbole Be “informed” “leave” the spin to the reporter As…
Amanda Congdon is Popurl’ar Again
(c) Amanda Congdon I stopped by Amanda’s place over the weekend and was pleasantly surprised to read her latest post. According to Congdon, “I’m SOOOOOOOOOOO Popurl!!!! Wow!! My popurls collaboration is getting quite the attention.” And according to the Popurl blog, “pop goes the url again! I’m announcing the cooperation with amanda congdon. launching in september she will remix the best urls from popurls every weekday in her own little box right on popurls.” Cool. Amanda then continued in her…
New Media Release NMRCast #6
I joined Chris Heuer and Shel Holtz for the latest edition of the NMRCast (New Media Release) for Shel’s award-winning For Immediate Release (FIR) podcast. NMRCast #6 – Business Wire Joins the Group is available online here. Content summary: Just a brief update about the status of the working group, Chris’s efforts to attend the XPRL working group meeting in London, and Business Wire’s involvement. Participants: Chris Heuer, Brian Solis, Shel Holtz. In This Edition: New Media Release wiki Google…
NMRCast #5 – On Air with "For Immediate Release" Regarding New Press Release Template
Last week I joined Chris Heuer, Shel Holtz, and Tom Foremeski for the latest edition of the NMR (New Media Release) for Shel Holtz’s popular For Immediate Release (FIR) podcast. The NMRCast #5: “The Content Episode,” is available online here. In This Edition: New Media Release wiki Free Josh Wolf wiki XPRL working group website Google Groups mailing list for New Media Release discussion (please join!) Content summary:Participants: Chris Heuer, Tom Foremski, Brian Solis, Shel Holtz. The discussion covered the…
NMRCast #4 – On Air with "For Immediate Release" Regarding New Press Release Template
Last week at Search Engine Strategies conference, I joined Chris Heuer for the next edition of the NMR cast for Shel Holtz’s popular For Immediate Release (FIR) podcast. This is an ongoing series regarding the New Media Release (NMR) lead by Chris Heuer of BrainJams and Tom Foremski of Silicon Valley Watcher. The NMRCast #4: Press releases SEO & role of XML schemas, is available online here. Content summary: Chris Heuer and Brian Solis live at SES discuss search-engine optimization…
Vocus Acquires PRWeb – PR 1.0 + PR 2.0 = New Media Relations
…well that’s until New Media Relations becomes PR and the next big thing becomes NMR. Today, Vocus announced that it acquired PRWeb. Now things are getting very interesting! Thanks to Jason Baptiste, co-founder of Weblogwire for sending along the information. Hey Jason, keep up the visibility and the PR for the PR! Maybe you’re next…. Vocus snagged PRWeb (an alternative news and information distribution service) for its proprietary SEO tools and team of specialized editors that deliver a unique level…
On Air with "For Immediate Release" Regarding New Press Release Template
On Monday, I joined Shel Holtz on his popular For Immediate Release (FIR) podcast for his ongoing series regarding the New Media Release (NMR) lead by Chris Heuer of BrainJams and Tom Foremski of Silicon Valley Watcher (one of the most influential blogs in the U.S.). The podcast is available online at http://forimmediaterelease.biz/index.php/weblog/C5/ The series was inspired by Tom Foremski’s original post, Die Press Release, Die Die Die, where he tells the PR industry that things cannot go along as…
