NSCA hosted Brian Solis in its 2021 Business & Leadership Conference Virtual (BLCv) as keynote speaker. NSCA’s Business & Leadership Conference is the industry’s most notable platform for executive-level education and discussion. Brian’s topic focused on a “Discussion Of Digital-First Customers Informs NSCA Business & Leadership Conference Attendees.” Following his presentation, Sounds & Communications, a publication reaching the commercial AV technology and application industry, shared a thorough summary of his keynote. Discussion Of Digital-First Customers Informs NSCA Business & Leadership Conference Attendees…
Day 1 of NSCA’s 2021 Business & Leadership Conference Features Brian Solis Keynote
by Leah McCann “Stepping up when it counts.” That was the tagline for NSCA’s 2021 Business & Leadership Conference (BLC or, this year, BLCv: the “v” for “virtual”). The event host, the National Systems Contractors Association, is an important nonprofit association representing the commercial integration industry. NSCA is an advocate for people who work in AV, IT and more — that includes systems contractors/integrators, product manufacturers, consultants, sales representatives, architects, specifying engineers and other allied professionals. Designing for Digital-First Customers: Focus on Experience…
