A summary of Brian Solis’ keynote presentation at the recent Martechvibe Fest event in South Africa by Suparna Dutt DCunha People keep saying it: everything has changed. As the days spent in our homes blur together, outside in the world of marketing, huge shifts in consciousness are happening. The pandemic is teaching marketers not just to be digital, but to use it to bring new experiences that are more intuitive, productive, efficient and exciting for customers, and also be empathetic,…
2021: 11 Digital Trends Shaping CX and Marketing
Written by Martechvibe staff based on Brian Solis’Ā presentationĀ at Brand Innovators CES on ā11 Digital Trends Shaping CX and Marketing in 2020ā which can be found on SlideShare. Presentation embedded below… Times, tastes and trends always change. We live in an era of digital Darwinism, the evolution of technology and markets and its impact on norms and behaviours. To better compete, we need to see the world through the eyes of the customer. This is why I believe that when we…
