Iâve said it before and Iâll say it again, mobile is the first screen, not the second screen. Design and invest accordingly. Tell me if youâve heard (or experienced) this one before⊠Youâre in the market for a new product. Youâre on your mobile and you see something in social that prompts you to go online. You hop from page to page and site to site only to become increasingly frustrated with the process because the sites are incredibly difficult…
From Social Commerce to Syndicated Commerce
Part 10 in a series introducing my new book, The End of Business as UsualâŠthis series serves as the book’s prequel. Today’s social media best practices will show you the marvels of creative marketing in social networks, the benefits of customer service on Twitter and blogs, innovations in co-created products and services, and insights into how to build a more engaged business. As organizations migrate from rigid to social business models, no line of business, department, function, or small business…
