Henry Ford famously said, “If you always do what you’ve always done, you’ll always get what you’ve always got.” So how do you find novel approaches to solving old problems? More Intelligent Tomorrow host Dave Anderson sits down with Brian Solis to talk about interesting ways to get creative solutions to our long-standing challenges. Please listen to the full podcast here. Dave Anderson is a keynote speaker, tech evangelist, and podcast host with a refreshing perspective on marketing, analytics, and…
See the World in 3-D: Dream. Do. Deserve.
Sometimes we just need a change in perspective…a change in how we see the world to shape how the world sees us. Today is a new day. Embrace it. Make it yours. Sound familiar? In many ways, the prospect of a new beginning, a new chance, it’s enough to get most of us out of bed. Optimism becomes the catalyst to take on the day, every day. But, how is this day really any different than yesterday or any day…
The Perception Gap: what customers want and what executives think they want [infographic]
In February, the team at Pivot released a revealing research report that documented the increasing gap between marketer and customers. I referred to this as the Great Divide or the “The Perception Gap,” the distance between what customers want in social media and what executives think they want. In collaboration with Barnickel Design, we’ve just released this infographic that visualizes the extent of the perception gap between social consumers and social businesses. Following this report and in many interviews I’ve…
Meet the Mother of All Processes
Guest post by John M. Bernard, author of the new book, Business at the Speed of Now, and Chairman and Founder of Mass Ingenuity. Imagine going to work in one of Henry Ford’s factories a century ago, proud that management referred to you a “hand” or a “hammer” or maybe even a “wrench.” The labels reflected Ford’s emphasis on automation and management’s view of laborers as mere cogs in the machine. Screw this nut onto that bolt; weld this strap…
